The myth of white skin: a postcolonial review of cosmetics ads in Indonesia
Cosmetics industry created the beauty myth for women through advertising.A cosmetic ad in Indonesia has spread a new concept of white skin: East Asia beauty myth.The white concept of Asia white skin basically derived from colonial legacy.The purpose of the research was analyzing the beauty myth in I...
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| Format: | Conference or Workshop Item |
| Language: | English |
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2017
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| Online Access: | https://repo.uum.edu.my/id/eprint/20934/1/shsconf_icome2017%201%204ii.pdf |