The emerging web 2.0 social media as a tool to develop engaged audiences for behaviour change in health promotion: an overview

Sharing of health information which is related to health becomes easier with the introduction of new technologies such as Web 2.0 social media networks.Social media networks represent a rather innovative way of online information and knowledge repositories.On the other hand, many non communicable di...

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Main Authors: AuYong, Hui-Nee, Yeoh, Guan-Gim
Format: Conference or Workshop Item
Language:English
Published: 2017
Subjects:
Online Access:https://repo.uum.edu.my/id/eprint/20966/1/shsconf_icome2017%201%206vviiiii.pdf
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author AuYong, Hui-Nee
Yeoh, Guan-Gim
author_facet AuYong, Hui-Nee
Yeoh, Guan-Gim
author_sort AuYong, Hui-Nee
collection UUM
description Sharing of health information which is related to health becomes easier with the introduction of new technologies such as Web 2.0 social media networks.Social media networks represent a rather innovative way of online information and knowledge repositories.On the other hand, many non communicable diseases are caused by unhealthy urban lifestyle.Hence, the practice of the healthy lifestyle behaviors should be promoted for sustainability.Besides, in order to cut down the chronic diseases, workplace is one of the key channels for the delivery of interventions among adult populations.Latest development in information and communication technologies (ICT) has given positive influences in health communication.The new technology is believed to be more engaged because it involves visual, audio and animation simultaneously, thus it is more reachable and collaborative.This paper reviews strategies to manage health promotion. Nevertheless, improvement is still needed to achieve successful health promotion.This paper also provides insights of issues and poses future topics of health promotion to consider.
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spelling uum-209662017-02-15T01:46:49Z https://repo.uum.edu.my/id/eprint/20966/ The emerging web 2.0 social media as a tool to develop engaged audiences for behaviour change in health promotion: an overview AuYong, Hui-Nee Yeoh, Guan-Gim RA0421 Public health. Hygiene. Preventive Medicine T Technology (General) Sharing of health information which is related to health becomes easier with the introduction of new technologies such as Web 2.0 social media networks.Social media networks represent a rather innovative way of online information and knowledge repositories.On the other hand, many non communicable diseases are caused by unhealthy urban lifestyle.Hence, the practice of the healthy lifestyle behaviors should be promoted for sustainability.Besides, in order to cut down the chronic diseases, workplace is one of the key channels for the delivery of interventions among adult populations.Latest development in information and communication technologies (ICT) has given positive influences in health communication.The new technology is believed to be more engaged because it involves visual, audio and animation simultaneously, thus it is more reachable and collaborative.This paper reviews strategies to manage health promotion. Nevertheless, improvement is still needed to achieve successful health promotion.This paper also provides insights of issues and poses future topics of health promotion to consider. 2017 Conference or Workshop Item PeerReviewed application/pdf en cc4_by https://repo.uum.edu.my/id/eprint/20966/1/shsconf_icome2017%201%206vviiiii.pdf AuYong, Hui-Nee and Yeoh, Guan-Gim (2017) The emerging web 2.0 social media as a tool to develop engaged audiences for behaviour change in health promotion: an overview. In: International Conference on Communication and Media: An International Communication Association Regional Conference (i-COME’16), 18th - 20th September 2016, Istana Hotel, Kuala Lumpur. http://doi.org/10.1051/shsconf/20173300074 doi:10.1051/shsconf/20173300074 doi:10.1051/shsconf/20173300074
spellingShingle RA0421 Public health. Hygiene. Preventive Medicine
T Technology (General)
AuYong, Hui-Nee
Yeoh, Guan-Gim
The emerging web 2.0 social media as a tool to develop engaged audiences for behaviour change in health promotion: an overview
title The emerging web 2.0 social media as a tool to develop engaged audiences for behaviour change in health promotion: an overview
title_full The emerging web 2.0 social media as a tool to develop engaged audiences for behaviour change in health promotion: an overview
title_fullStr The emerging web 2.0 social media as a tool to develop engaged audiences for behaviour change in health promotion: an overview
title_full_unstemmed The emerging web 2.0 social media as a tool to develop engaged audiences for behaviour change in health promotion: an overview
title_short The emerging web 2.0 social media as a tool to develop engaged audiences for behaviour change in health promotion: an overview
title_sort emerging web 2 0 social media as a tool to develop engaged audiences for behaviour change in health promotion an overview
topic RA0421 Public health. Hygiene. Preventive Medicine
T Technology (General)
url https://repo.uum.edu.my/id/eprint/20966/1/shsconf_icome2017%201%206vviiiii.pdf
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