Corporate social responsibility and corporate social innovation: a conceptual understanding
In decades, various organizations worldwide engaged with Corporate Social Responsibility (CSR) in order to show their corporate commitments and responsibilities towards societies at large.These commitments and responsibilities are coming from monetary and non monetary resources for example cash, eq...
| Main Authors: | , , |
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| Format: | Conference or Workshop Item |
| Language: | English |
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EDP Sciences
2017
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| Subjects: | |
| Online Access: | https://repo.uum.edu.my/id/eprint/20988/1/shsconf_four2017%201%209.pdf |
| _version_ | 1825804476434350080 |
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| author | Jali, Muhamad Nizam Abas, Zakaria Ariffin, Ahmad Shabudin |
| author_facet | Jali, Muhamad Nizam Abas, Zakaria Ariffin, Ahmad Shabudin |
| author_sort | Jali, Muhamad Nizam |
| collection | UUM |
| description | In decades, various organizations worldwide engaged with Corporate Social Responsibility (CSR) in order to show their corporate commitments and responsibilities towards societies at large.These
commitments and responsibilities are coming from monetary and non monetary resources for example cash, equipment’s and human resources whom are used for social purposes and activities that leads to a betterment of society and also to improved organization reputation.However, in today’s knowledge and innovation led economy, organizations can no longer affords to get involve in charity and community services merely to fulfill social return without having any sort of economic payoffs.This situation warrants organizations moving beyond CSR to Corporate Social Innovation.This paper explores conceptual understanding between CSR and Corporate Social Innovation.CSR is a traditional philanthropy and old paradigm which is somewhat no longer sufficient in coping with current economic situation.Hence, this paper provides an insight and suggests that corporate social innovation as an emergence new paradigm that perhaps could provide a comprehensive representation in the era of knowledge and innovation led economy that will leads to real change in improving the well-being of people’s life, enhance economic and technological growth.Furthermore, this paper also highlighted knowledge resource is the most
significant resource of Corporate Social Innovation. |
| first_indexed | 2024-07-04T06:16:09Z |
| format | Conference or Workshop Item |
| id | uum-20988 |
| institution | Universiti Utara Malaysia |
| language | English |
| last_indexed | 2024-07-04T06:16:09Z |
| publishDate | 2017 |
| publisher | EDP Sciences |
| record_format | eprints |
| spelling | uum-209882017-02-21T02:56:47Z https://repo.uum.edu.my/id/eprint/20988/ Corporate social responsibility and corporate social innovation: a conceptual understanding Jali, Muhamad Nizam Abas, Zakaria Ariffin, Ahmad Shabudin HF5601 Accounting In decades, various organizations worldwide engaged with Corporate Social Responsibility (CSR) in order to show their corporate commitments and responsibilities towards societies at large.These commitments and responsibilities are coming from monetary and non monetary resources for example cash, equipment’s and human resources whom are used for social purposes and activities that leads to a betterment of society and also to improved organization reputation.However, in today’s knowledge and innovation led economy, organizations can no longer affords to get involve in charity and community services merely to fulfill social return without having any sort of economic payoffs.This situation warrants organizations moving beyond CSR to Corporate Social Innovation.This paper explores conceptual understanding between CSR and Corporate Social Innovation.CSR is a traditional philanthropy and old paradigm which is somewhat no longer sufficient in coping with current economic situation.Hence, this paper provides an insight and suggests that corporate social innovation as an emergence new paradigm that perhaps could provide a comprehensive representation in the era of knowledge and innovation led economy that will leads to real change in improving the well-being of people’s life, enhance economic and technological growth.Furthermore, this paper also highlighted knowledge resource is the most significant resource of Corporate Social Innovation. EDP Sciences 2017 Conference or Workshop Item PeerReviewed application/pdf en cc4_by https://repo.uum.edu.my/id/eprint/20988/1/shsconf_four2017%201%209.pdf Jali, Muhamad Nizam and Abas, Zakaria and Ariffin, Ahmad Shabudin (2017) Corporate social responsibility and corporate social innovation: a conceptual understanding. In: 17th Annual Conference of the Asian Academic Accounting Association (2016 FourA Conference), 20-22 November 2016, Kuching, Sarawak. http://doi.org/10.1051/shsconf/20173401001 doi:10.1051/shsconf/20173401001 doi:10.1051/shsconf/20173401001 |
| spellingShingle | HF5601 Accounting Jali, Muhamad Nizam Abas, Zakaria Ariffin, Ahmad Shabudin Corporate social responsibility and corporate social innovation: a conceptual understanding |
| title | Corporate social responsibility and corporate social innovation: a conceptual understanding |
| title_full | Corporate social responsibility and corporate social innovation: a conceptual understanding |
| title_fullStr | Corporate social responsibility and corporate social innovation: a conceptual understanding |
| title_full_unstemmed | Corporate social responsibility and corporate social innovation: a conceptual understanding |
| title_short | Corporate social responsibility and corporate social innovation: a conceptual understanding |
| title_sort | corporate social responsibility and corporate social innovation a conceptual understanding |
| topic | HF5601 Accounting |
| url | https://repo.uum.edu.my/id/eprint/20988/1/shsconf_four2017%201%209.pdf |
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