A review on persuasive technology (PT) strategy in awareness study
Objectives: This paper reviews empirical research on persuasive technology with the following aims to (i) to examine the result of the 25 persuasive technology studies related to awareness as the intended outcome, (ii) to explore the strategy used in creating awareness to users and (iii) to identify...
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Format: | Article |
Language: | English |
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Indian Society for Education and Environment & Informatics Publishing Limited
2016
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Online Access: | https://repo.uum.edu.my/id/eprint/21757/1/IJST%209%2034%202016%201%206.pdf |
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author | Dolhalit, Mohamad Lutfi Abdul Salam, Sobihatun Nur Abdul Mutalib, Ariffin |
author_facet | Dolhalit, Mohamad Lutfi Abdul Salam, Sobihatun Nur Abdul Mutalib, Ariffin |
author_sort | Dolhalit, Mohamad Lutfi |
collection | UUM |
description | Objectives: This paper reviews empirical research on persuasive technology with the following aims to (i) to examine the result of the 25 persuasive technology studies related to awareness as the intended outcome, (ii) to explore the strategy used in creating awareness to users and (iii) to identify the persuasive strategies used and (iv) investigates the domain of studies selected. Methods/Statistical analysis: This study employs two activities which are literature review and systematic review. Accordingly, 25 related models were compared and systematically analyzed. Findings: Result from the reviews indicates that persuasive technology has the ability to increase user awareness toward certain context or issues. Most of the studies show that the computer role as a media and social actor gives more impact to increase awareness compared to the computer role as a tool. In terms of persuasive strategy used, it shows that suggestion, cause and effect, and attractiveness are the most used strategies implemented in the applications. Application/Improvements: This study suggests that understanding the appropriate persuasive strategy is important in helping researchers developing an effective applications towards the intended outcome. |
first_indexed | 2024-07-04T06:18:39Z |
format | Article |
id | uum-21757 |
institution | Universiti Utara Malaysia |
language | English |
last_indexed | 2024-07-04T06:18:39Z |
publishDate | 2016 |
publisher | Indian Society for Education and Environment & Informatics Publishing Limited |
record_format | eprints |
spelling | uum-217572017-04-20T01:48:20Z https://repo.uum.edu.my/id/eprint/21757/ A review on persuasive technology (PT) strategy in awareness study Dolhalit, Mohamad Lutfi Abdul Salam, Sobihatun Nur Abdul Mutalib, Ariffin T Technology (General) Objectives: This paper reviews empirical research on persuasive technology with the following aims to (i) to examine the result of the 25 persuasive technology studies related to awareness as the intended outcome, (ii) to explore the strategy used in creating awareness to users and (iii) to identify the persuasive strategies used and (iv) investigates the domain of studies selected. Methods/Statistical analysis: This study employs two activities which are literature review and systematic review. Accordingly, 25 related models were compared and systematically analyzed. Findings: Result from the reviews indicates that persuasive technology has the ability to increase user awareness toward certain context or issues. Most of the studies show that the computer role as a media and social actor gives more impact to increase awareness compared to the computer role as a tool. In terms of persuasive strategy used, it shows that suggestion, cause and effect, and attractiveness are the most used strategies implemented in the applications. Application/Improvements: This study suggests that understanding the appropriate persuasive strategy is important in helping researchers developing an effective applications towards the intended outcome. Indian Society for Education and Environment & Informatics Publishing Limited 2016 Article PeerReviewed application/pdf en cc_by https://repo.uum.edu.my/id/eprint/21757/1/IJST%209%2034%202016%201%206.pdf Dolhalit, Mohamad Lutfi and Abdul Salam, Sobihatun Nur and Abdul Mutalib, Ariffin (2016) A review on persuasive technology (PT) strategy in awareness study. Indian Journal of Science and Technology, 9 (34). pp. 1-6. ISSN 0974-6846 http://doi.org/10.17485/ijst/2016/v9i34/100826 doi:10.17485/ijst/2016/v9i34/100826 doi:10.17485/ijst/2016/v9i34/100826 |
spellingShingle | T Technology (General) Dolhalit, Mohamad Lutfi Abdul Salam, Sobihatun Nur Abdul Mutalib, Ariffin A review on persuasive technology (PT) strategy in awareness study |
title | A review on persuasive technology (PT) strategy in awareness study |
title_full | A review on persuasive technology (PT) strategy in awareness study |
title_fullStr | A review on persuasive technology (PT) strategy in awareness study |
title_full_unstemmed | A review on persuasive technology (PT) strategy in awareness study |
title_short | A review on persuasive technology (PT) strategy in awareness study |
title_sort | review on persuasive technology pt strategy in awareness study |
topic | T Technology (General) |
url | https://repo.uum.edu.my/id/eprint/21757/1/IJST%209%2034%202016%201%206.pdf |
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