Social media adoption in higher education: A case study of Universiti Utara Malaysia

The use of social media within higher learning institute has resulted positive impacts on students engagement in teaching and learning activities.Current studies have acknowledged the importance of social media as one of the facilitating tools that promotes active participation's among students...

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Autors principals: Hashim, Kamarul Faizal, Zamani, Muhammad Afif
Format: Article
Idioma:English
Publicat: UTM Press 2015
Matèries:
Accés en línia:https://repo.uum.edu.my/id/eprint/22165/1/JT%2077%204%20%202015%20%2033%E2%80%9339.pdf
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author Hashim, Kamarul Faizal
Zamani, Muhammad Afif
author_facet Hashim, Kamarul Faizal
Zamani, Muhammad Afif
author_sort Hashim, Kamarul Faizal
collection UUM
description The use of social media within higher learning institute has resulted positive impacts on students engagement in teaching and learning activities.Current studies have acknowledged the importance of social media as one of the facilitating tools that promotes active participation's among students.Although higher learning institution is introduce to new innovation, but when it comes to adopting they are always considered as late adopter.Thus, these studies examine the level of social media usage among lecturers for teaching purposes.Besides that, this study also examines the motives and barriers that hinder lecturers from using social media for teaching purposes.This study adopts a quantitative research method approach.The finding of this research found that 70% of UUM lecturers used social media for teaching purposes and most of them are categorized as early adopters.
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spelling uum-221652017-06-05T01:53:52Z https://repo.uum.edu.my/id/eprint/22165/ Social media adoption in higher education: A case study of Universiti Utara Malaysia Hashim, Kamarul Faizal Zamani, Muhammad Afif LB2300 Higher Education The use of social media within higher learning institute has resulted positive impacts on students engagement in teaching and learning activities.Current studies have acknowledged the importance of social media as one of the facilitating tools that promotes active participation's among students.Although higher learning institution is introduce to new innovation, but when it comes to adopting they are always considered as late adopter.Thus, these studies examine the level of social media usage among lecturers for teaching purposes.Besides that, this study also examines the motives and barriers that hinder lecturers from using social media for teaching purposes.This study adopts a quantitative research method approach.The finding of this research found that 70% of UUM lecturers used social media for teaching purposes and most of them are categorized as early adopters. UTM Press 2015 Article PeerReviewed application/pdf en https://repo.uum.edu.my/id/eprint/22165/1/JT%2077%204%20%202015%20%2033%E2%80%9339.pdf Hashim, Kamarul Faizal and Zamani, Muhammad Afif (2015) Social media adoption in higher education: A case study of Universiti Utara Malaysia. Jurnal Teknologi, 77 (4). pp. 33-39. ISSN 2180-3722 http://www.jurnalteknologi.utm.my/index.php/jurnalteknologi/article/view/6040
spellingShingle LB2300 Higher Education
Hashim, Kamarul Faizal
Zamani, Muhammad Afif
Social media adoption in higher education: A case study of Universiti Utara Malaysia
title Social media adoption in higher education: A case study of Universiti Utara Malaysia
title_full Social media adoption in higher education: A case study of Universiti Utara Malaysia
title_fullStr Social media adoption in higher education: A case study of Universiti Utara Malaysia
title_full_unstemmed Social media adoption in higher education: A case study of Universiti Utara Malaysia
title_short Social media adoption in higher education: A case study of Universiti Utara Malaysia
title_sort social media adoption in higher education a case study of universiti utara malaysia
topic LB2300 Higher Education
url https://repo.uum.edu.my/id/eprint/22165/1/JT%2077%204%20%202015%20%2033%E2%80%9339.pdf
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