The acceptance level of service quality among undergraduate student: the case of public university in Malaysia
The purpose of this paper to identify the level of service quality acceptance among undergraduate students in public university.Student as main focus in this research because of they were assumed as customer focus.Quantitative approach was employed through cross-sectional survey.A total 299 question...
| Main Authors: | , , , , , |
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| Format: | Article |
| Language: | English |
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ISLAMIC WORLD Network for Environmental Science and Technology (IWNEST Publisher)
2016
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| Subjects: | |
| Online Access: | https://repo.uum.edu.my/id/eprint/22471/1/IJAG%202%202%20%202016%20%208%2014.pdf |
| _version_ | 1825804754464276480 |
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| author | Romle, Abd Rahim Mohd Udin, Mashitah Saberi, Nasarina Cheu, Fook Yew Soh, Chui Ling Abdul Manaf, Norshakina |
| author_facet | Romle, Abd Rahim Mohd Udin, Mashitah Saberi, Nasarina Cheu, Fook Yew Soh, Chui Ling Abdul Manaf, Norshakina |
| author_sort | Romle, Abd Rahim |
| collection | UUM |
| description | The purpose of this paper to identify the level of service quality acceptance among undergraduate students in public university.Student as main focus in this research because of they were assumed as customer focus.Quantitative approach was employed through cross-sectional survey.A total 299 questionnaires were distributed.Random sampling technique was applied in determining the sampling frame.Hence, the data obtained was analyzed by using the Statistical Package for Social Sciences (SPSS) version 20.From the result of mean score, the study suggested that the overall score of service quality acceptance among undergraduate students were of high. Finally, the implication and some suggestions for future research were also discussed. |
| first_indexed | 2024-07-04T06:20:55Z |
| format | Article |
| id | uum-22471 |
| institution | Universiti Utara Malaysia |
| language | English |
| last_indexed | 2024-07-04T06:20:55Z |
| publishDate | 2016 |
| publisher | ISLAMIC WORLD Network for Environmental Science and Technology (IWNEST Publisher) |
| record_format | eprints |
| spelling | uum-224712017-07-02T08:42:54Z https://repo.uum.edu.my/id/eprint/22471/ The acceptance level of service quality among undergraduate student: the case of public university in Malaysia Romle, Abd Rahim Mohd Udin, Mashitah Saberi, Nasarina Cheu, Fook Yew Soh, Chui Ling Abdul Manaf, Norshakina HF Commerce The purpose of this paper to identify the level of service quality acceptance among undergraduate students in public university.Student as main focus in this research because of they were assumed as customer focus.Quantitative approach was employed through cross-sectional survey.A total 299 questionnaires were distributed.Random sampling technique was applied in determining the sampling frame.Hence, the data obtained was analyzed by using the Statistical Package for Social Sciences (SPSS) version 20.From the result of mean score, the study suggested that the overall score of service quality acceptance among undergraduate students were of high. Finally, the implication and some suggestions for future research were also discussed. ISLAMIC WORLD Network for Environmental Science and Technology (IWNEST Publisher) 2016 Article PeerReviewed application/pdf en cc4_by https://repo.uum.edu.my/id/eprint/22471/1/IJAG%202%202%20%202016%20%208%2014.pdf Romle, Abd Rahim and Mohd Udin, Mashitah and Saberi, Nasarina and Cheu, Fook Yew and Soh, Chui Ling and Abdul Manaf, Norshakina (2016) The acceptance level of service quality among undergraduate student: the case of public university in Malaysia. International Journal of Administration and Governance, 2 (2). pp. 8-14. ISSN 2077-4486 http://www.iwnest.com/old/Ijag_April-June-2016.html |
| spellingShingle | HF Commerce Romle, Abd Rahim Mohd Udin, Mashitah Saberi, Nasarina Cheu, Fook Yew Soh, Chui Ling Abdul Manaf, Norshakina The acceptance level of service quality among undergraduate student: the case of public university in Malaysia |
| title | The acceptance level of service quality among undergraduate student: the case of public university in Malaysia |
| title_full | The acceptance level of service quality among undergraduate student: the case of public university in Malaysia |
| title_fullStr | The acceptance level of service quality among undergraduate student: the case of public university in Malaysia |
| title_full_unstemmed | The acceptance level of service quality among undergraduate student: the case of public university in Malaysia |
| title_short | The acceptance level of service quality among undergraduate student: the case of public university in Malaysia |
| title_sort | acceptance level of service quality among undergraduate student the case of public university in malaysia |
| topic | HF Commerce |
| url | https://repo.uum.edu.my/id/eprint/22471/1/IJAG%202%202%20%202016%20%208%2014.pdf |
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