Measure customer satisfaction: use the Kano Model at UUM Sultanah Bahiyah Library
Customer satisfaction is defined as the number of customers, or percentage of total customers, whose reported have experience with a firm, its products, or its services with the ratings is equal or exceeds with the stated satisfaction goals.Previous literatures reviewed various models of customer sa...
| Main Authors: | , |
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| Format: | Conference or Workshop Item |
| Language: | English |
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2017
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| Subjects: | |
| Online Access: | https://repo.uum.edu.my/id/eprint/22700/1/STML%E2%80%93Go%20Green%20%202016%20994%201004.pdf |