Consumers' Purchase Behaviour of Non-Deceptive Counterfeit Products: The Role of Ethical Concern
The issue of counterfeiting is common in many parts of the world, especially in the developing countries.This issue has reached a critical stage when counterfeiting is viewed globally as a criminal act and even on par with narcotics, weapons, human trafhcking and terrorism. There were many studies...
Main Authors: | , |
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Format: | Article |
Language: | English |
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Serials Publications
2017
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Online Access: | https://repo.uum.edu.my/id/eprint/23312/1/IJABER%202017%2015%2024%2041-%2047.pdf |