Datasonic: Going Public

At 8.00 am on January 6, 2012, the Chief Operating Officer (COO) of Datasonic was entering his office which was located at its headquarters in Kuala Lumpur.Raymond, the COO,began looking at all the documents that were placed on his table. All these papers have to be scrutinized and a report prepared...

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Main Authors: Mohd Rashid, Rasidah, Murugiah, Logasvathi
Format: Conference or Workshop Item
Language:English
Published: 2017
Subjects:
Online Access:https://repo.uum.edu.my/id/eprint/23421/1/TC06.pdf
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author Mohd Rashid, Rasidah
Murugiah, Logasvathi
author_facet Mohd Rashid, Rasidah
Murugiah, Logasvathi
author_sort Mohd Rashid, Rasidah
collection UUM
description At 8.00 am on January 6, 2012, the Chief Operating Officer (COO) of Datasonic was entering his office which was located at its headquarters in Kuala Lumpur.Raymond, the COO,began looking at all the documents that were placed on his table. All these papers have to be scrutinized and a report prepared before the historic culmination of a new journey. Although Raymond was already exhausted thinking about the numerous events leading to the new chapter of the company, he was adamant about forging ahead. His company was on the verge of pursuing an initial public offering (IPO) and was about to experience a big and important change soon.Just as he was thinking even further, the telephone on his table rang.In fact, the telephone in his office had been ringing incessantly over the past few days.There was an urgency hanging in the air as the telephone rang today. It appears as if Raymond would be unable to reject any calls at all today for it rang so clearly, so loudly and so importantly.As Raymond picked up the mouth piece to speak, he could hear a familiar voice, that of the founder of Datasonic, Datuk Abu Hanifah, who was on the other end.
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spelling uum-234212018-02-15T01:41:12Z https://repo.uum.edu.my/id/eprint/23421/ Datasonic: Going Public Mohd Rashid, Rasidah Murugiah, Logasvathi HD28 Management. Industrial Management At 8.00 am on January 6, 2012, the Chief Operating Officer (COO) of Datasonic was entering his office which was located at its headquarters in Kuala Lumpur.Raymond, the COO,began looking at all the documents that were placed on his table. All these papers have to be scrutinized and a report prepared before the historic culmination of a new journey. Although Raymond was already exhausted thinking about the numerous events leading to the new chapter of the company, he was adamant about forging ahead. His company was on the verge of pursuing an initial public offering (IPO) and was about to experience a big and important change soon.Just as he was thinking even further, the telephone on his table rang.In fact, the telephone in his office had been ringing incessantly over the past few days.There was an urgency hanging in the air as the telephone rang today. It appears as if Raymond would be unable to reject any calls at all today for it rang so clearly, so loudly and so importantly.As Raymond picked up the mouth piece to speak, he could hear a familiar voice, that of the founder of Datasonic, Datuk Abu Hanifah, who was on the other end. 2017-10-30 Conference or Workshop Item PeerReviewed application/pdf en https://repo.uum.edu.my/id/eprint/23421/1/TC06.pdf Mohd Rashid, Rasidah and Murugiah, Logasvathi (2017) Datasonic: Going Public. In: 2nd International Case Study Conference (ICSC 2017), 30th-31st October 2017, Adya Hotel, Langkawi Island, Kedah, Malaysia.
spellingShingle HD28 Management. Industrial Management
Mohd Rashid, Rasidah
Murugiah, Logasvathi
Datasonic: Going Public
title Datasonic: Going Public
title_full Datasonic: Going Public
title_fullStr Datasonic: Going Public
title_full_unstemmed Datasonic: Going Public
title_short Datasonic: Going Public
title_sort datasonic going public
topic HD28 Management. Industrial Management
url https://repo.uum.edu.my/id/eprint/23421/1/TC06.pdf
work_keys_str_mv AT mohdrashidrasidah datasonicgoingpublic
AT murugiahlogasvathi datasonicgoingpublic