| Summary: | Attaining training effectiveness will be beneficial for General Insurance Agents in performing their daily activities.The training expenditure for General Insurance Agent, which is accounted in the company’s book under the Agency Related Expenses (ARE), applies to all the practitioners in the general insurance agency force with effect from 1st January 2005 where the training hours and related requirements stipulated in the guidelines set by the Central Bank of Malaysia (BNM) must be complied with.The Financial Mediation Bureau (FMB),now known as Ombudsman for Financial Services (OFS), a unit under the Central Bank of Malaysia had recorded 609 customers complaints in 2015, 660 in 2014 and 742 in 2013 for General Insurance products.This report shows that the person who
introduces to the public insurance products are not well versed with the product thus the
knowledge imparted were different from what is it all about. In the insurance industry, the person
is widely known as agent who plays the role as link between insurance companies and customers.
This research has been conducted in two training session where agents was evaluated to find the
best way to improve agent basic understanding on product knowledge thus connection to the higher-level knowledge is possible.As a result, agents are more comfortable to be open-minded and less stressful while learning with their peers compares to instructors.The approach using self-efficacy was developed and had resulted a more relax and conducive learning environment and the training effectiveness achieved served as evidence in agents’ performance
|
|---|