Marketing warhorse

WHAT IS IN THIS BOOK?The attacking strategies observed in today's marketplace.The practices that put the businesses in a tight spot.The practices that big consultants understand, you don't.The real practices that can be learnt only in markets, not at any b-school.The practices that are a b...

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Bibliographic Details
Main Author: Kumar, Pranav
Format: Book
Published: Universiti Utara Malaysia Press 2013
Subjects: