Corporate Environmentalism in the Hotel Sector: Evidence of Drivers and Barriers in Penang, Malaysia

The linking of tourism businesses and their environmental impacts may be obscured by tourism's image as a ‘soft’ industry.This may explain why there are few studies of the drivers and barriers involved in corporate environmentalism, particularly within the context of developing countries where...

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Main Author: Kasim, Azilah
Format: Article
Language:English
Published: Taylor & Francis Group 2007
Subjects:
Online Access:https://repo.uum.edu.my/id/eprint/24740/1/JST%2015%206%202007%20680%20699.pdf
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author Kasim, Azilah
author_facet Kasim, Azilah
author_sort Kasim, Azilah
collection UUM
description The linking of tourism businesses and their environmental impacts may be obscured by tourism's image as a ‘soft’ industry.This may explain why there are few studies of the drivers and barriers involved in corporate environmentalism, particularly within the context of developing countries where tourism is often a major foreign exchange earner.This paper narrows this gap by providing evidence about the drivers of and the barriers to corporate environmentalism in the hotel sector of Penang, Malaysia.Using qualitative data obtained via elite interviewing, document analysis and personal observation, the paper discusses the theoretical drivers of and barriers to corporate environmentalism in the study context. The findings indicate that without the introduction of more and stronger drivers, and without understanding and addressing the underlying barriers, instilling a sense of environmental responsibility in the hotel sector in Malaysia, as in other developing countries, may prove daunting.
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spelling uum-247402018-09-04T07:59:20Z https://repo.uum.edu.my/id/eprint/24740/ Corporate Environmentalism in the Hotel Sector: Evidence of Drivers and Barriers in Penang, Malaysia Kasim, Azilah G Geography (General) The linking of tourism businesses and their environmental impacts may be obscured by tourism's image as a ‘soft’ industry.This may explain why there are few studies of the drivers and barriers involved in corporate environmentalism, particularly within the context of developing countries where tourism is often a major foreign exchange earner.This paper narrows this gap by providing evidence about the drivers of and the barriers to corporate environmentalism in the hotel sector of Penang, Malaysia.Using qualitative data obtained via elite interviewing, document analysis and personal observation, the paper discusses the theoretical drivers of and barriers to corporate environmentalism in the study context. The findings indicate that without the introduction of more and stronger drivers, and without understanding and addressing the underlying barriers, instilling a sense of environmental responsibility in the hotel sector in Malaysia, as in other developing countries, may prove daunting. Taylor & Francis Group 2007 Article PeerReviewed application/pdf en https://repo.uum.edu.my/id/eprint/24740/1/JST%2015%206%202007%20680%20699.pdf Kasim, Azilah (2007) Corporate Environmentalism in the Hotel Sector: Evidence of Drivers and Barriers in Penang, Malaysia. Journal of Sustainable Tourism, 15 (6). pp. 680-699. ISSN 0966-9582 http://doi.org/10.2167/jost575.0 doi:10.2167/jost575.0 doi:10.2167/jost575.0
spellingShingle G Geography (General)
Kasim, Azilah
Corporate Environmentalism in the Hotel Sector: Evidence of Drivers and Barriers in Penang, Malaysia
title Corporate Environmentalism in the Hotel Sector: Evidence of Drivers and Barriers in Penang, Malaysia
title_full Corporate Environmentalism in the Hotel Sector: Evidence of Drivers and Barriers in Penang, Malaysia
title_fullStr Corporate Environmentalism in the Hotel Sector: Evidence of Drivers and Barriers in Penang, Malaysia
title_full_unstemmed Corporate Environmentalism in the Hotel Sector: Evidence of Drivers and Barriers in Penang, Malaysia
title_short Corporate Environmentalism in the Hotel Sector: Evidence of Drivers and Barriers in Penang, Malaysia
title_sort corporate environmentalism in the hotel sector evidence of drivers and barriers in penang malaysia
topic G Geography (General)
url https://repo.uum.edu.my/id/eprint/24740/1/JST%2015%206%202007%20680%20699.pdf
work_keys_str_mv AT kasimazilah corporateenvironmentalisminthehotelsectorevidenceofdriversandbarriersinpenangmalaysia