The relationship between consumer-perceived value and the propensity to use sports tourism event websites
This study was conducted to investigate the impact of consumer-perceived value on the propensity to use sports tourism event websites. A self-administered questionnaire was used to collect data from 530 sport tourists who participated in three major sporting events. The correlation analyses show...
Main Authors: | Lim, Khong Chiu, Radzuwan, Radzliyana, Khor, Poy Hua |
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Format: | Conference or Workshop Item |
Language: | English |
Published: |
2018
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Subjects: | |
Online Access: | https://repo.uum.edu.my/id/eprint/25236/1/AHTMM%202018%20-3_1.PDF |
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