Environmental scanning practices of 5-Star hotels in Malaysia
This study explores the environmental scanning practices among 5-star hotels in Malaysia. The purpose of the research is to understand on how this activity is conducted, what were the processes involved, who is responsible for conducting, when it is conducted, why the processes are conducted and wha...
| Main Authors: | , , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2018
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| Subjects: | |
| Online Access: | https://repo.uum.edu.my/id/eprint/26279/1/QRS%202018%20138%20147.pdf |
| _version_ | 1825805444609736704 |
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| author | Mohd Said, Haliza Ishak, Nor Khomar Siddiq, Sayeed |
| author_facet | Mohd Said, Haliza Ishak, Nor Khomar Siddiq, Sayeed |
| author_sort | Mohd Said, Haliza |
| collection | UUM |
| description | This study explores the environmental scanning practices among 5-star hotels in Malaysia. The purpose of the research is to understand on how this activity is conducted, what were the processes involved, who is responsible for conducting, when it is conducted, why the processes are conducted and what types of
information were collected. This research used a qualitative approach where data were collected through face to face interviews using semi-structured interview. The results provide a better understanding of the environmental
scanning activities in hotels with a particular emphasis on the extent of comprehensiveness of Strategic Environmental Scanning Information system, structure and processes. This finding also describes the level of depth and breadth of the information collected for the general environment, task environment and specific environment, as part of the initial steps such as identifying information needed and the information source for
the strategic environmental scanning information system activities. |
| first_indexed | 2024-07-04T06:32:25Z |
| format | Conference or Workshop Item |
| id | uum-26279 |
| institution | Universiti Utara Malaysia |
| language | English |
| last_indexed | 2024-07-04T06:32:25Z |
| publishDate | 2018 |
| record_format | eprints |
| spelling | uum-262792019-08-04T06:23:06Z https://repo.uum.edu.my/id/eprint/26279/ Environmental scanning practices of 5-Star hotels in Malaysia Mohd Said, Haliza Ishak, Nor Khomar Siddiq, Sayeed HD28 Management. Industrial Management This study explores the environmental scanning practices among 5-star hotels in Malaysia. The purpose of the research is to understand on how this activity is conducted, what were the processes involved, who is responsible for conducting, when it is conducted, why the processes are conducted and what types of information were collected. This research used a qualitative approach where data were collected through face to face interviews using semi-structured interview. The results provide a better understanding of the environmental scanning activities in hotels with a particular emphasis on the extent of comprehensiveness of Strategic Environmental Scanning Information system, structure and processes. This finding also describes the level of depth and breadth of the information collected for the general environment, task environment and specific environment, as part of the initial steps such as identifying information needed and the information source for the strategic environmental scanning information system activities. 2018 Conference or Workshop Item PeerReviewed application/pdf en https://repo.uum.edu.my/id/eprint/26279/1/QRS%202018%20138%20147.pdf Mohd Said, Haliza and Ishak, Nor Khomar and Siddiq, Sayeed (2018) Environmental scanning practices of 5-Star hotels in Malaysia. In: 3 rd UUM International Qualitative Research Conference (QRC), 10-12 July 2018, Melaka, Malaysia. https://qualitative-research-conference.com/index.php/qrc-2018/proceedings |
| spellingShingle | HD28 Management. Industrial Management Mohd Said, Haliza Ishak, Nor Khomar Siddiq, Sayeed Environmental scanning practices of 5-Star hotels in Malaysia |
| title | Environmental scanning practices of 5-Star hotels in
Malaysia |
| title_full | Environmental scanning practices of 5-Star hotels in
Malaysia |
| title_fullStr | Environmental scanning practices of 5-Star hotels in
Malaysia |
| title_full_unstemmed | Environmental scanning practices of 5-Star hotels in
Malaysia |
| title_short | Environmental scanning practices of 5-Star hotels in
Malaysia |
| title_sort | environmental scanning practices of 5 star hotels in malaysia |
| topic | HD28 Management. Industrial Management |
| url | https://repo.uum.edu.my/id/eprint/26279/1/QRS%202018%20138%20147.pdf |
| work_keys_str_mv | AT mohdsaidhaliza environmentalscanningpracticesof5starhotelsinmalaysia AT ishaknorkhomar environmentalscanningpracticesof5starhotelsinmalaysia AT siddiqsayeed environmentalscanningpracticesof5starhotelsinmalaysia |