Crowdsourcing for ideas: a review of motivational factors and challenges in open innovation communities

Crowdsourcing introduces new perspectives in = innovation, allowing for new products and services to shift away from the traditional manufacture-centric model to a more user-centric one. In order for businesses to reap the benefits of open innovation, it is necessary to understand the factors that m...

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Main Authors: Ahmad, Rahayu, Virgiyanti, W., Mahmod, Musyrifah, Habbal, Adib M. Monzer, Chit, S. C.
Format: Article
Language:English
Published: Universiti Putra Malaysia Press 2017
Subjects:
Online Access:https://repo.uum.edu.my/id/eprint/26395/1/PJST%2025%20S%202017%2069%2078.pdf
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author Ahmad, Rahayu
Virgiyanti, W.
Mahmod, Musyrifah
Habbal, Adib M. Monzer
Chit, S. C.
author_facet Ahmad, Rahayu
Virgiyanti, W.
Mahmod, Musyrifah
Habbal, Adib M. Monzer
Chit, S. C.
author_sort Ahmad, Rahayu
collection UUM
description Crowdsourcing introduces new perspectives in = innovation, allowing for new products and services to shift away from the traditional manufacture-centric model to a more user-centric one. In order for businesses to reap the benefits of open innovation, it is necessary to understand the factors that motivate ideators to contribute valuable ideas. Equally, there is an urgency to identify the challenges faced by ideators in crowdsourcing for open innovation to retain the participants of crowdsourcing communities. This paper presents a structured review to address the aforementioned issues. Our findings reveal that the intrinsic factors that drive participation in open innovation are related to the learning experience that results from sharing ideas. Extrinsic factors like social motivation are frequently mentioned in different studies. This study also highlights the need for organisations to develop strategies for interacting with their contributors in order to sustain their participation and idea contribution. In conclusion, this paper can serve as a guideline for practitioners to improve crowdsourcing platforms with the inclusion of important motivational features. It can also serve as reference for organisations for formulating policies to regulate idea contribution.
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spelling uum-263952019-09-12T02:19:15Z https://repo.uum.edu.my/id/eprint/26395/ Crowdsourcing for ideas: a review of motivational factors and challenges in open innovation communities Ahmad, Rahayu Virgiyanti, W. Mahmod, Musyrifah Habbal, Adib M. Monzer Chit, S. C. QA75 Electronic computers. Computer science Crowdsourcing introduces new perspectives in = innovation, allowing for new products and services to shift away from the traditional manufacture-centric model to a more user-centric one. In order for businesses to reap the benefits of open innovation, it is necessary to understand the factors that motivate ideators to contribute valuable ideas. Equally, there is an urgency to identify the challenges faced by ideators in crowdsourcing for open innovation to retain the participants of crowdsourcing communities. This paper presents a structured review to address the aforementioned issues. Our findings reveal that the intrinsic factors that drive participation in open innovation are related to the learning experience that results from sharing ideas. Extrinsic factors like social motivation are frequently mentioned in different studies. This study also highlights the need for organisations to develop strategies for interacting with their contributors in order to sustain their participation and idea contribution. In conclusion, this paper can serve as a guideline for practitioners to improve crowdsourcing platforms with the inclusion of important motivational features. It can also serve as reference for organisations for formulating policies to regulate idea contribution. Universiti Putra Malaysia Press 2017 Article PeerReviewed application/pdf en https://repo.uum.edu.my/id/eprint/26395/1/PJST%2025%20S%202017%2069%2078.pdf Ahmad, Rahayu and Virgiyanti, W. and Mahmod, Musyrifah and Habbal, Adib M. Monzer and Chit, S. C. (2017) Crowdsourcing for ideas: a review of motivational factors and challenges in open innovation communities. Pertanika Journal of Science & Technology, 25 (S). pp. 69-78. ISSN 0128-7680 http://www.pertanika.upm.edu.my/view_archives.php?journal=JST-25-S-10
spellingShingle QA75 Electronic computers. Computer science
Ahmad, Rahayu
Virgiyanti, W.
Mahmod, Musyrifah
Habbal, Adib M. Monzer
Chit, S. C.
Crowdsourcing for ideas: a review of motivational factors and challenges in open innovation communities
title Crowdsourcing for ideas: a review of motivational factors and challenges in open innovation communities
title_full Crowdsourcing for ideas: a review of motivational factors and challenges in open innovation communities
title_fullStr Crowdsourcing for ideas: a review of motivational factors and challenges in open innovation communities
title_full_unstemmed Crowdsourcing for ideas: a review of motivational factors and challenges in open innovation communities
title_short Crowdsourcing for ideas: a review of motivational factors and challenges in open innovation communities
title_sort crowdsourcing for ideas a review of motivational factors and challenges in open innovation communities
topic QA75 Electronic computers. Computer science
url https://repo.uum.edu.my/id/eprint/26395/1/PJST%2025%20S%202017%2069%2078.pdf
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