The influences of moral judgment, social influence and attitude on non-deceptive purchase behavior of counterfeit products
The seriousness and global magnanimity of counterfeit has been a long term thief of company’s intellectual property rights, robbing countries of income and societies of their jobs. Countless efforts have been taken government worldwide organizations and local government to combat the growth of coun...
| Main Authors: | , , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2018
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| Subjects: | |
| Online Access: | https://repo.uum.edu.my/id/eprint/26583/1/ISSC%202018%201%2019.pdf |
