Understanding the effect of home country institutional pressures towards internationalization strategies among Malaysian SMEs
A challenging business environment nowadays made small business especially SMEs think twice before planning to initiate international business. With lacking of knowledge and experience in handling international market activities, makes most SMEs faced difficulties starts from home country obstacle...
| Main Authors: | , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
2018
|
| Subjects: | |
| Online Access: | https://repo.uum.edu.my/id/eprint/26823/1/JARBMSCM%202%201%202018%201%208.pdf |