Advancing cultural frontiers to champion global business in emerging markets
The introductory chapter highlights the trends in global business by taking stock of the past millennium. With such exploration, the chapter projects the promises of the global business opportunities that lie ahead of us across the world and beyond cultural boundaries. The challenges for tomorrow wi...
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| Format: | Book Section |
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Springer
2020
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| _version_ | 1825805629866901504 |
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| author | Zakaria, Norhayati Abdul Talib, Asmat Nizam Amelinckx, Andrea |
| author2 | Zakaria, Norhayati |
| author_facet | Zakaria, Norhayati Zakaria, Norhayati Abdul Talib, Asmat Nizam Amelinckx, Andrea |
| author_sort | Zakaria, Norhayati |
| collection | UUM |
| description | The introductory chapter highlights the trends in global business by taking stock of the past millennium. With such exploration, the chapter projects the promises of the global business opportunities that lie ahead of us across the world and beyond cultural boundaries. The challenges for tomorrow will also be discussed in light of lessons learned observed in the past, as well as organizational accomplishments and best practices that are observed in the current state of business operations based on the following three different sections. |
| first_indexed | 2024-07-04T06:35:25Z |
| format | Book Section |
| id | uum-27339 |
| institution | Universiti Utara Malaysia |
| last_indexed | 2024-07-04T06:35:25Z |
| publishDate | 2020 |
| publisher | Springer |
| record_format | eprints |
| spelling | uum-273392020-08-16T01:20:43Z https://repo.uum.edu.my/id/eprint/27339/ Advancing cultural frontiers to champion global business in emerging markets Zakaria, Norhayati Abdul Talib, Asmat Nizam Amelinckx, Andrea HB Economic Theory The introductory chapter highlights the trends in global business by taking stock of the past millennium. With such exploration, the chapter projects the promises of the global business opportunities that lie ahead of us across the world and beyond cultural boundaries. The challenges for tomorrow will also be discussed in light of lessons learned observed in the past, as well as organizational accomplishments and best practices that are observed in the current state of business operations based on the following three different sections. Springer Zakaria, Norhayati Abdul-Talib, Asmat-Nizam Amelinckx, Andrea 2020 Book Section PeerReviewed Zakaria, Norhayati and Abdul Talib, Asmat Nizam and Amelinckx, Andrea (2020) Advancing cultural frontiers to champion global business in emerging markets. In: Transcending Cultural Frontiers. Springer, Singapore, pp. 1-10. ISBN 978-981-15-4453-8 http://doi.org/10.1007/978-981-15-4454-5_1 doi:10.1007/978-981-15-4454-5_1 doi:10.1007/978-981-15-4454-5_1 |
| spellingShingle | HB Economic Theory Zakaria, Norhayati Abdul Talib, Asmat Nizam Amelinckx, Andrea Advancing cultural frontiers to champion global business in emerging markets |
| title | Advancing cultural frontiers to champion global business in emerging markets |
| title_full | Advancing cultural frontiers to champion global business in emerging markets |
| title_fullStr | Advancing cultural frontiers to champion global business in emerging markets |
| title_full_unstemmed | Advancing cultural frontiers to champion global business in emerging markets |
| title_short | Advancing cultural frontiers to champion global business in emerging markets |
| title_sort | advancing cultural frontiers to champion global business in emerging markets |
| topic | HB Economic Theory |
| work_keys_str_mv | AT zakarianorhayati advancingculturalfrontierstochampionglobalbusinessinemergingmarkets AT abdultalibasmatnizam advancingculturalfrontierstochampionglobalbusinessinemergingmarkets AT amelinckxandrea advancingculturalfrontierstochampionglobalbusinessinemergingmarkets |