Measuring student's satisfaction with the quality of education in a virtual university
Relationship between service quality and customer satisfaction has been extensively studied by researchers (Sureshchandar, Rajendran & Anantharaman, 2002; Jones & Suh, 2000; McDougall & Levesque, 2000). Ghobadian, Speller & Jones (1997) concluded that companies with higher perceived...
| Main Authors: | , |
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| Format: | Conference or Workshop Item |
| Language: | English |
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2004
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| Online Access: | https://repo.uum.edu.my/id/eprint/2811/1/poh%26ainon.pdf |
| _version_ | 1803624550575898624 |
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| author | Poh, Ju Peng Abu Samah, Ainon Jauhariah |
| author_facet | Poh, Ju Peng Abu Samah, Ainon Jauhariah |
| author_sort | Poh, Ju Peng |
| collection | UUM |
| description | Relationship between service quality and customer satisfaction has been extensively studied by researchers (Sureshchandar, Rajendran & Anantharaman, 2002; Jones & Suh, 2000; McDougall & Levesque, 2000). Ghobadian, Speller & Jones (1997) concluded that companies with higher perceived quality goods and services will enjoy higher long term economic benefits. The correlation between the quality of goods and services and customer satisfaction, forces organizations to continuously upgrade their quality and measure their clients’ satisfaction. |
| first_indexed | 2024-07-04T05:20:10Z |
| format | Conference or Workshop Item |
| id | uum-2811 |
| institution | Universiti Utara Malaysia |
| language | English |
| last_indexed | 2024-07-04T05:20:10Z |
| publishDate | 2004 |
| record_format | dspace |
| spelling | uum-28112011-05-18T07:11:03Z https://repo.uum.edu.my/id/eprint/2811/ Measuring student's satisfaction with the quality of education in a virtual university Poh, Ju Peng Abu Samah, Ainon Jauhariah LB2300 Higher Education Relationship between service quality and customer satisfaction has been extensively studied by researchers (Sureshchandar, Rajendran & Anantharaman, 2002; Jones & Suh, 2000; McDougall & Levesque, 2000). Ghobadian, Speller & Jones (1997) concluded that companies with higher perceived quality goods and services will enjoy higher long term economic benefits. The correlation between the quality of goods and services and customer satisfaction, forces organizations to continuously upgrade their quality and measure their clients’ satisfaction. 2004 Conference or Workshop Item NonPeerReviewed application/pdf en https://repo.uum.edu.my/id/eprint/2811/1/poh%26ainon.pdf Poh, Ju Peng and Abu Samah, Ainon Jauhariah (2004) Measuring student's satisfaction with the quality of education in a virtual university. In: ASEAN Symposium on Educational Management and Leadership (ASEMAL4), 13 - 15 Disember 2004, Grand Plaza Parkroyal, Penang. (Unpublished) |
| spellingShingle | LB2300 Higher Education Poh, Ju Peng Abu Samah, Ainon Jauhariah Measuring student's satisfaction with the quality of education in a virtual university |
| title | Measuring student's satisfaction with the quality of education in a virtual university |
| title_full | Measuring student's satisfaction with the quality of education in a virtual university |
| title_fullStr | Measuring student's satisfaction with the quality of education in a virtual university |
| title_full_unstemmed | Measuring student's satisfaction with the quality of education in a virtual university |
| title_short | Measuring student's satisfaction with the quality of education in a virtual university |
| title_sort | measuring student s satisfaction with the quality of education in a virtual university |
| topic | LB2300 Higher Education |
| url | https://repo.uum.edu.my/id/eprint/2811/1/poh%26ainon.pdf |
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