Study on the Perception and attitude toward influence of the internet advertising on social media
Generally, social media is the one of the new trends in information and communication technology and huge market. Social media is a suitable place to do advertise product or idea because this platform has a huge user and can target right people. From this study, the objective is to investigate the r...
Main Authors: | Chang, Chee Yoong, Othman, Zakirah |
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Format: | Article |
Language: | English |
Published: |
Universiti Utara Malaysia
2020
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Subjects: | |
Online Access: | https://repo.uum.edu.my/id/eprint/28334/1/STMLGG%2001%2030%202020%2073-74.pdf |
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