Homestay owners acceptance of 360 degree panoramic views for homestay advertisement in Changlun

The homestay advertisement in Changlun still using the common advertisement method such as distributing brochure and pamphlet to peoples, presenting house model and the most advance is showing a walkthrough video around the house to potential customer. 360 Degree Panoramic View is growing in popular...

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Main Authors: Selvakumar, Tharisini, Yaakob, Mazri
Format: Article
Language:English
Published: Universiti Utara Malaysia 2020
Subjects:
Online Access:https://repo.uum.edu.my/id/eprint/28526/1/STMLGG%2001%2044%202020%20108-109.pdf
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author Selvakumar, Tharisini
Yaakob, Mazri
author_facet Selvakumar, Tharisini
Yaakob, Mazri
author_sort Selvakumar, Tharisini
collection UUM
description The homestay advertisement in Changlun still using the common advertisement method such as distributing brochure and pamphlet to peoples, presenting house model and the most advance is showing a walkthrough video around the house to potential customer. 360 Degree Panoramic View is growing in popularity as a way of marketing in various field of business around the world. 360 Degree Panorama View photos are effective for showing off vistas, internal architecture and more in a dramatic fashion that replicates the experience of being there. The main propose of this project is to find out the acceptance of homestay owners on the use of 360 Degree Panorama View for house advertisements. This research is conduct in qualitative methods. The interview was done face to face. Moreover, transcribe have used as the method analysis. The homestay owners strongly believe that this development makes better future. Technology Acceptance Model is the information system’s theory which used in this research to identify how house developers come to accept and use this 360 Degree Panorama View technology in house marketing.
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spelling uum-285262022-01-31T10:35:55Z https://repo.uum.edu.my/id/eprint/28526/ Homestay owners acceptance of 360 degree panoramic views for homestay advertisement in Changlun Selvakumar, Tharisini Yaakob, Mazri HF Commerce The homestay advertisement in Changlun still using the common advertisement method such as distributing brochure and pamphlet to peoples, presenting house model and the most advance is showing a walkthrough video around the house to potential customer. 360 Degree Panoramic View is growing in popularity as a way of marketing in various field of business around the world. 360 Degree Panorama View photos are effective for showing off vistas, internal architecture and more in a dramatic fashion that replicates the experience of being there. The main propose of this project is to find out the acceptance of homestay owners on the use of 360 Degree Panorama View for house advertisements. This research is conduct in qualitative methods. The interview was done face to face. Moreover, transcribe have used as the method analysis. The homestay owners strongly believe that this development makes better future. Technology Acceptance Model is the information system’s theory which used in this research to identify how house developers come to accept and use this 360 Degree Panorama View technology in house marketing. Universiti Utara Malaysia 2020 Article PeerReviewed application/pdf en https://repo.uum.edu.my/id/eprint/28526/1/STMLGG%2001%2044%202020%20108-109.pdf Selvakumar, Tharisini and Yaakob, Mazri (2020) Homestay owners acceptance of 360 degree panoramic views for homestay advertisement in Changlun. Symposium on Technology Management and Logistics (STML Go Green) 2019: Management of Technology, Volume 1, 1 (44). pp. 108-109. ISSN eISBN: 978-967-2296-21-0
spellingShingle HF Commerce
Selvakumar, Tharisini
Yaakob, Mazri
Homestay owners acceptance of 360 degree panoramic views for homestay advertisement in Changlun
title Homestay owners acceptance of 360 degree panoramic views for homestay advertisement in Changlun
title_full Homestay owners acceptance of 360 degree panoramic views for homestay advertisement in Changlun
title_fullStr Homestay owners acceptance of 360 degree panoramic views for homestay advertisement in Changlun
title_full_unstemmed Homestay owners acceptance of 360 degree panoramic views for homestay advertisement in Changlun
title_short Homestay owners acceptance of 360 degree panoramic views for homestay advertisement in Changlun
title_sort homestay owners acceptance of 360 degree panoramic views for homestay advertisement in changlun
topic HF Commerce
url https://repo.uum.edu.my/id/eprint/28526/1/STMLGG%2001%2044%202020%20108-109.pdf
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