Enhancing buyer-supplier relationship in the halal fast food sector in Mauritius: The role of trust
The aim of this paper is to investigate whether trust is present between Halal fast food outlets and their Halal certified suppliers, while assessing its influence on their relationship. Online questionnaires were distributed to a sample of Halal certified fast-food outlets and restaurants in Maurit...
Main Author: | Mustun, Ibnay Zuhayr Khan |
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Format: | Article |
Language: | English |
Published: |
UUM Press
2022
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Subjects: | |
Online Access: | https://repo.uum.edu.my/id/eprint/28910/1/IJIB%2007%2001%202022%2032-50.pdf |
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