Examining Young Malaysians Travel Behaviour and Expenditure Patterns in Domestic Tourism
Young travellers, though restricted by relatively low levels of disposable income, are commonly having high interest and leisure time in exploring new destinations. It has been found that young travellers have high expectations regarding the importance of value for money though they have their finan...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
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Canadian Center of Science and Education
2015
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| Online Access: | https://repo.uum.edu.my/id/eprint/29147/1/ASS%202015%2011%2009%2077-88.pdf |
| _version_ | 1803629592797249536 |
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| author | Lim, Khong Chiu Ramli, Kamal Izzuwan Yusof, Noor Suhaila Cheah, Swee Ting |
| author_facet | Lim, Khong Chiu Ramli, Kamal Izzuwan Yusof, Noor Suhaila Cheah, Swee Ting |
| author_sort | Lim, Khong Chiu |
| collection | UUM |
| description | Young travellers, though restricted by relatively low levels of disposable income, are commonly having high interest and leisure time in exploring new destinations. It has been found that young travellers have high expectations regarding the importance of value for money though they have their financial resources available for travelling. Therefore, it has raised questions on the worthiness of carrying out a study about the travel behaviour and expenditure patterns among the young travellers in Malaysia. The study employed a survey questionnaire to collect data, which was adapted from standardized measures. A total of 643 respondents, which has been randomly selected in the Northern States of Malaysia were involved in the study. The completed questionnaires were analysed to measure the variables of the study consisted of selected socio-demographic, travel behaviour and expenditure patterns. This study found the expenditure patterns of the young travellers vary with regards to the purchase of tourism products. In addition, the results of the study also portrayed the differences of selected travel-related characteristics of young travellers in relation to the purpose of travel. Thus, this study may provide information which will help tourism marketers to develop marketing tools to satisfy and fulfill those young tourists’ needs and understand certain reasons behind their spending patterns. |
| first_indexed | 2024-07-04T06:40:18Z |
| format | Article |
| id | uum-29147 |
| institution | Universiti Utara Malaysia |
| language | English |
| last_indexed | 2024-07-04T06:40:18Z |
| publishDate | 2015 |
| publisher | Canadian Center of Science and Education |
| record_format | dspace |
| spelling | uum-291472023-02-06T02:58:43Z https://repo.uum.edu.my/id/eprint/29147/ Examining Young Malaysians Travel Behaviour and Expenditure Patterns in Domestic Tourism Lim, Khong Chiu Ramli, Kamal Izzuwan Yusof, Noor Suhaila Cheah, Swee Ting G Geography (General) Young travellers, though restricted by relatively low levels of disposable income, are commonly having high interest and leisure time in exploring new destinations. It has been found that young travellers have high expectations regarding the importance of value for money though they have their financial resources available for travelling. Therefore, it has raised questions on the worthiness of carrying out a study about the travel behaviour and expenditure patterns among the young travellers in Malaysia. The study employed a survey questionnaire to collect data, which was adapted from standardized measures. A total of 643 respondents, which has been randomly selected in the Northern States of Malaysia were involved in the study. The completed questionnaires were analysed to measure the variables of the study consisted of selected socio-demographic, travel behaviour and expenditure patterns. This study found the expenditure patterns of the young travellers vary with regards to the purchase of tourism products. In addition, the results of the study also portrayed the differences of selected travel-related characteristics of young travellers in relation to the purpose of travel. Thus, this study may provide information which will help tourism marketers to develop marketing tools to satisfy and fulfill those young tourists’ needs and understand certain reasons behind their spending patterns. Canadian Center of Science and Education 2015 Article PeerReviewed application/pdf en cc4_by https://repo.uum.edu.my/id/eprint/29147/1/ASS%202015%2011%2009%2077-88.pdf Lim, Khong Chiu and Ramli, Kamal Izzuwan and Yusof, Noor Suhaila and Cheah, Swee Ting (2015) Examining Young Malaysians Travel Behaviour and Expenditure Patterns in Domestic Tourism. Asian Social Science, 11 (9). pp. 77-88. ISSN 1911-2017 |
| spellingShingle | G Geography (General) Lim, Khong Chiu Ramli, Kamal Izzuwan Yusof, Noor Suhaila Cheah, Swee Ting Examining Young Malaysians Travel Behaviour and Expenditure Patterns in Domestic Tourism |
| title | Examining Young Malaysians Travel Behaviour and Expenditure Patterns in Domestic Tourism |
| title_full | Examining Young Malaysians Travel Behaviour and Expenditure Patterns in Domestic Tourism |
| title_fullStr | Examining Young Malaysians Travel Behaviour and Expenditure Patterns in Domestic Tourism |
| title_full_unstemmed | Examining Young Malaysians Travel Behaviour and Expenditure Patterns in Domestic Tourism |
| title_short | Examining Young Malaysians Travel Behaviour and Expenditure Patterns in Domestic Tourism |
| title_sort | examining young malaysians travel behaviour and expenditure patterns in domestic tourism |
| topic | G Geography (General) |
| url | https://repo.uum.edu.my/id/eprint/29147/1/ASS%202015%2011%2009%2077-88.pdf |
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