Business management of Homeomed Sdn. Bhd. – A case study of a local SME
Homeopathy is categorized under Traditional and Complimentary Medicine (TCM) and is an underrated business both by the government and the public. There is less support by the government from the perspective of acknowledgement, nationwide publication, and validation on homeopathy as an important comp...
Main Authors: | , |
---|---|
Format: | Article |
Language: | English |
Published: |
UUM Press
2022
|
Subjects: | |
Online Access: | https://repo.uum.edu.my/id/eprint/30028/1/GBMR%2014%2002%202022%2056-75.pdf https://doi.org/10.32890/gbmr2022.14.2.4 |