Perception Of Online Event Ticket Purchasing Among Young Adults in Malaysia

Online shopping has ingrained itself within Malaysian society's contemporary lifestyle, with a particular emphasis on its prevalence among young adults. In contrast to traditional purchasing methods, the purchase of event tickets through online channels offers heightened convenience and time ef...

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Bibliographic Details
Main Authors: Abd Shukor, Suryati, Md Sharif, Norhafiza, Alwi, Mohamad Khairi, Nordin, Norhafizi
Format: Article
Language:English
Published: UUM Press 2023
Subjects:
Online Access:https://repo.uum.edu.my/id/eprint/30127/1/JETH%2003%2000%202023%2099-116.pdf
https://doi.org/10.32890/jeth2023.3.6

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