Contesting Global Forces Through Cultural Hybridisation:Javanese Cover Versions of Western Songs on Youtube
This article examines the ways in which cover songs on YouTube using traditional language and musical instruments serve as responses to the global music industry. A band from East Java, Indonesia, Gamelawan, will serve as the case study. Gamelawan contests the global music industry by covering a num...
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Format: | Article |
Language: | English |
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UUM Press
2023
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Online Access: | https://repo.uum.edu.my/id/eprint/30254/1/JCISC%2002%2000%202023%20131-143.pdf https://doi.org/10.32890/jcisc2023.2.9 |
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author | Yusuf, Iwan Awaluddin Utami, Pratiwi |
author_facet | Yusuf, Iwan Awaluddin Utami, Pratiwi |
author_sort | Yusuf, Iwan Awaluddin |
collection | UUM |
description | This article examines the ways in which cover songs on YouTube using traditional language and musical instruments serve as responses to the global music industry. A band from East Java, Indonesia, Gamelawan, will serve as the case study. Gamelawan contests the global music industry by covering a number of Western songs in Javanese language and arranging the musical accompaniment for gamelan instruments. Through Qualitative Content Analysis (QCA) of selected Javanese cover versions of western songs on YouTubeby Gamelawan (Channel Gamelawan.P5Pro), this article analyses how processes of cultural reappropriation provide insights into the ways in which Indonesian musicians respond to exchanges in world culture, in general, and what Gamelawan’s works indicate about global, contemporary media usage, in particular. By utilising the concepts of hybridisation and participatory culture, Gamelawan’s songs demonstrate that the adaptation and appropriation of outside influences through the use of technology contribute to increasing cultural diversity which, in turn, enhances stronger local identities. |
first_indexed | 2024-07-04T06:44:16Z |
format | Article |
id | uum-30254 |
institution | Universiti Utara Malaysia |
language | English |
last_indexed | 2024-07-04T06:44:16Z |
publishDate | 2023 |
publisher | UUM Press |
record_format | dspace |
spelling | uum-302542024-01-16T08:38:26Z https://repo.uum.edu.my/id/eprint/30254/ Contesting Global Forces Through Cultural Hybridisation:Javanese Cover Versions of Western Songs on Youtube Yusuf, Iwan Awaluddin Utami, Pratiwi M Music This article examines the ways in which cover songs on YouTube using traditional language and musical instruments serve as responses to the global music industry. A band from East Java, Indonesia, Gamelawan, will serve as the case study. Gamelawan contests the global music industry by covering a number of Western songs in Javanese language and arranging the musical accompaniment for gamelan instruments. Through Qualitative Content Analysis (QCA) of selected Javanese cover versions of western songs on YouTubeby Gamelawan (Channel Gamelawan.P5Pro), this article analyses how processes of cultural reappropriation provide insights into the ways in which Indonesian musicians respond to exchanges in world culture, in general, and what Gamelawan’s works indicate about global, contemporary media usage, in particular. By utilising the concepts of hybridisation and participatory culture, Gamelawan’s songs demonstrate that the adaptation and appropriation of outside influences through the use of technology contribute to increasing cultural diversity which, in turn, enhances stronger local identities. UUM Press 2023 Article PeerReviewed application/pdf en cc4_by https://repo.uum.edu.my/id/eprint/30254/1/JCISC%2002%2000%202023%20131-143.pdf Yusuf, Iwan Awaluddin and Utami, Pratiwi (2023) Contesting Global Forces Through Cultural Hybridisation:Javanese Cover Versions of Western Songs on Youtube. Journal of Creative Industry & Sustainable Culture (JCISC), 2. pp. 131-143. ISSN 2976-2480 https://e-journal.uum.edu.my/index.php/jcisc/article/view/21529 https://doi.org/10.32890/jcisc2023.2.9 https://doi.org/10.32890/jcisc2023.2.9 |
spellingShingle | M Music Yusuf, Iwan Awaluddin Utami, Pratiwi Contesting Global Forces Through Cultural Hybridisation:Javanese Cover Versions of Western Songs on Youtube |
title | Contesting Global Forces Through Cultural Hybridisation:Javanese Cover Versions of Western Songs on Youtube |
title_full | Contesting Global Forces Through Cultural Hybridisation:Javanese Cover Versions of Western Songs on Youtube |
title_fullStr | Contesting Global Forces Through Cultural Hybridisation:Javanese Cover Versions of Western Songs on Youtube |
title_full_unstemmed | Contesting Global Forces Through Cultural Hybridisation:Javanese Cover Versions of Western Songs on Youtube |
title_short | Contesting Global Forces Through Cultural Hybridisation:Javanese Cover Versions of Western Songs on Youtube |
title_sort | contesting global forces through cultural hybridisation javanese cover versions of western songs on youtube |
topic | M Music |
url | https://repo.uum.edu.my/id/eprint/30254/1/JCISC%2002%2000%202023%20131-143.pdf https://doi.org/10.32890/jcisc2023.2.9 |
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