Strategic role of mobile commerce (M-Commerce) payment system: Establishing new competitive advantage
A Mobile based payment system or m-commerce is an emerging issue of e-commerce in Malaysia.It is recognized by both academia and practitioners as one of the fastest growing and preferable medium of making business transactions.This study investigated the benefits of m-commerce payment method, and se...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
IBIMA Publishing
2012
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| Subjects: | |
| Online Access: | https://repo.uum.edu.my/id/eprint/7160/1/57.pdf |