Hospitality marketing: Principles and practice (2nd Edition)
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Universiti Utara Malaysia
2011
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Subjects: | |
Online Access: | https://repo.uum.edu.my/id/eprint/8969/1/mmj157.pdf |
_version_ | 1803625726305370112 |
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author | Bowie, David Buttle, Francis |
author_facet | Bowie, David Buttle, Francis |
author_sort | Bowie, David |
collection | UUM |
first_indexed | 2024-07-04T05:38:51Z |
format | Article |
id | uum-8969 |
institution | Universiti Utara Malaysia |
language | English |
last_indexed | 2024-07-04T05:38:51Z |
publishDate | 2011 |
publisher | Universiti Utara Malaysia |
record_format | dspace |
spelling | uum-89692013-09-17T06:29:36Z https://repo.uum.edu.my/id/eprint/8969/ Hospitality marketing: Principles and practice (2nd Edition) Bowie, David Buttle, Francis G Geography (General) Universiti Utara Malaysia 2011 Article PeerReviewed application/pdf en https://repo.uum.edu.my/id/eprint/8969/1/mmj157.pdf Bowie, David and Buttle, Francis (2011) Hospitality marketing: Principles and practice (2nd Edition). Malaysian Management Journal, 15. pp. 77-79. ISSN 0128-6226 http://mmj.uum.edu.my/index.php/past-issues/viewcategory/24-mmj-vol-15-2011 |
spellingShingle | G Geography (General) Bowie, David Buttle, Francis Hospitality marketing: Principles and practice (2nd Edition) |
title | Hospitality marketing: Principles and practice (2nd Edition) |
title_full | Hospitality marketing: Principles and practice (2nd Edition) |
title_fullStr | Hospitality marketing: Principles and practice (2nd Edition) |
title_full_unstemmed | Hospitality marketing: Principles and practice (2nd Edition) |
title_short | Hospitality marketing: Principles and practice (2nd Edition) |
title_sort | hospitality marketing principles and practice 2nd edition |
topic | G Geography (General) |
url | https://repo.uum.edu.my/id/eprint/8969/1/mmj157.pdf |
work_keys_str_mv | AT bowiedavid hospitalitymarketingprinciplesandpractice2ndedition AT buttlefrancis hospitalitymarketingprinciplesandpractice2ndedition |