Measuring blog influence: Recognition, activity, generation, and novelty
Netizens around the world increasingly use blogs to share thoughts and opinions, create special interest groups, collaborate, and debate on issues.However, the social influence of blogs remains largely undetermined.This paper presents the outcomes of a study which investigates how the influence of b...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
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IGI Global
2012
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| Online Access: | https://repo.uum.edu.my/id/eprint/9553/1/mea.pdf |
| _version_ | 1803625863306018816 |
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| author | Hassan, Shahizan Shiratuddin, Norshuhada Sakdan, Mohd Fo'ad Hashim, Nor Laily Sajat, Mohd Samsu |
| author_facet | Hassan, Shahizan Shiratuddin, Norshuhada Sakdan, Mohd Fo'ad Hashim, Nor Laily Sajat, Mohd Samsu |
| author_sort | Hassan, Shahizan |
| collection | UUM |
| description | Netizens around the world increasingly use blogs to share thoughts and opinions, create special interest groups, collaborate, and debate on issues.However, the social influence of blogs remains largely undetermined.This paper presents the outcomes of a study which investigates how the influence of blogs can be measured quantitatively.The purpose of the study was to determine how to assess the social influence of blogs and to develop two new tools for measuring blog influence: the Blog Influence Index (BII) and Blog Influence Analyzer (BIA).These tools were applied to identify top influential blogs in the blogosphere community of Malaysia.The results indicate that the top 10 most influential blogs in Malaysia fall under the categories of politics, entertainment, sports, lifestyle, and technology. |
| first_indexed | 2024-07-04T05:41:02Z |
| format | Article |
| id | uum-9553 |
| institution | Universiti Utara Malaysia |
| language | English |
| last_indexed | 2024-07-04T05:41:02Z |
| publishDate | 2012 |
| publisher | IGI Global |
| record_format | dspace |
| spelling | uum-95532014-03-31T07:27:17Z https://repo.uum.edu.my/id/eprint/9553/ Measuring blog influence: Recognition, activity, generation, and novelty Hassan, Shahizan Shiratuddin, Norshuhada Sakdan, Mohd Fo'ad Hashim, Nor Laily Sajat, Mohd Samsu T Technology (General) Netizens around the world increasingly use blogs to share thoughts and opinions, create special interest groups, collaborate, and debate on issues.However, the social influence of blogs remains largely undetermined.This paper presents the outcomes of a study which investigates how the influence of blogs can be measured quantitatively.The purpose of the study was to determine how to assess the social influence of blogs and to develop two new tools for measuring blog influence: the Blog Influence Index (BII) and Blog Influence Analyzer (BIA).These tools were applied to identify top influential blogs in the blogosphere community of Malaysia.The results indicate that the top 10 most influential blogs in Malaysia fall under the categories of politics, entertainment, sports, lifestyle, and technology. IGI Global 2012 Article PeerReviewed application/pdf en https://repo.uum.edu.my/id/eprint/9553/1/mea.pdf Hassan, Shahizan and Shiratuddin, Norshuhada and Sakdan, Mohd Fo'ad and Hashim, Nor Laily and Sajat, Mohd Samsu (2012) Measuring blog influence: Recognition, activity, generation, and novelty. International Journal of Interactive Communication Systems and Technologies, 2 (1). pp. 52-68. ISSN 2155-4218 http://dx.doi.org/10.4018/ijicst.2012010104 doi:10.4018/ijicst.2012010104 doi:10.4018/ijicst.2012010104 |
| spellingShingle | T Technology (General) Hassan, Shahizan Shiratuddin, Norshuhada Sakdan, Mohd Fo'ad Hashim, Nor Laily Sajat, Mohd Samsu Measuring blog influence: Recognition, activity, generation, and novelty |
| title | Measuring blog influence: Recognition, activity, generation, and novelty |
| title_full | Measuring blog influence: Recognition, activity, generation, and novelty |
| title_fullStr | Measuring blog influence: Recognition, activity, generation, and novelty |
| title_full_unstemmed | Measuring blog influence: Recognition, activity, generation, and novelty |
| title_short | Measuring blog influence: Recognition, activity, generation, and novelty |
| title_sort | measuring blog influence recognition activity generation and novelty |
| topic | T Technology (General) |
| url | https://repo.uum.edu.my/id/eprint/9553/1/mea.pdf |
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