Success factors of small and medium enterprises in the Malaysian furniture industry: discerning the growth of entrepreneurs by Ratnasingam, J., Ab Latib, H., Mariapan, M., Othman, K., Amir, M., Choon Liat, L.

“…A questionnaire-based survey was used with the assistance of relevant trade associations and universities. The results were statistically analyzed to establish the significant differences between the two ethnic groups in their perceived success factors. …”