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BEHAVIOR ANALYSIS OF SPORTING GOODS CONSUMERS by Maria-Daniela MACRA-OŞORHEAN, Álmos ANDRÁS, Simion Gheorghe MERCHEȘ

Published 2016-03-01
“…At the beginning of the sports products and services development, the countries and the organizations that were acting on this market and in these countries have noticed the necessity of applying the marketing elements and products, but also the studying of these ones in order to find out the consumer’s preferences, so that their business can develop, grow and lead to a worldwide evolution of this domain. …”

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BEHAVIOR ANALYSIS OF SPORTING GOODS CONSUMERS by Maria-Daniela MACRA-OŞORHEAN, Álmos ANDRÁS, Simion Gheorghe MERCHEȘ

Published 2016-03-01
“…At the beginning of the sports products and services development, the countries and the organizations that were acting on this market and in these countries have noticed the necessity of applying the marketing elements and products, but also the studying of these ones in order to find out the consumer’s preferences, so that their business can develop, grow and lead to a worldwide evolution of this domain. …”

Get full text

Article