Showing 1 - 19 results of 19 for search 'Cambridge : MIT,', query time: 0.05s Refine Results
  1. 1
    Advertising decisions

    Advertising decisions by Montgomery, David Bruce., Urban, Glen L.

    Published 2009
    “…[Cambridge, M.I.T.]…”
    Get full text
    Working Paper
  2. 2
    Clusters of consumer interests and spheres of influence of opinion leaders

    Clusters of consumer interests and spheres of influence of opinion leaders by Montgomery, David Bruce., Silk, Alvin J.

    Published 2009
    “…Cambridge, M.I.T…”
    Get full text
    Working Paper
  3. 3
    Computer applications in marketing research: a proposal.

    Computer applications in marketing research: a proposal. by Montgomery, David Bruce.

    Published 2009
    “…[Cambridge, M.I.T…”
    Get full text
    Working Paper
  4. 4
    Distributed lag models of response to a communications mix

    Distributed lag models of response to a communications mix by Montgomery, David Bruce., Silk, Alvin J.

    Published 2009
    “…Cambridge, M.I.T…”
    Get full text
    Working Paper
  5. 5
    A dynamic sales call policy model

    A dynamic sales call policy model by Lodish, Leonard M., Montgomery, David Bruce, Webster, Frederick E.

    Published 2009
    “…[Cambridge, M.I.T…”
    Get full text
    Working Paper
  6. 6
    Implementation of management science in marketing

    Implementation of management science in marketing by Montgomery, David Bruce.

    Published 2009
    “…[Cambridge, M.I.T.]…”
    Get full text
    Working Paper
  7. 7
    A multiple-product sales force allocation model,

    A multiple-product sales force allocation model, by Montgomery, David Bruce., Silk, Alvin J., Zaragoza, Carlos E.

    Published 2009
    “…[Cambridge, M.I.T.]…”
    Get full text
    Working Paper
  8. 8
    Marketing information systems: an emerging view

    Marketing information systems: an emerging view by Montgomery, David Bruce., Urban, Glen L.

    Published 2009
    “…Cambridge, M.I.T…”
    Get full text
    Working Paper
  9. 9
    Market response to the legitimation of a brand appeal

    Market response to the legitimation of a brand appeal by Montgomery, David Bruce., Armstrong, Jon Scott

    Published 2009
    “…Cambridge, M.I.T…”
    Get full text
    Working Paper
  10. 10
    Pricing decisions

    Pricing decisions by Montgomery, David Bruce., Urban, Glen L.

    Published 2009
    “…[Cambridge, M.I.T.]…”
    Get full text
    Working Paper
  11. 11
    Patterns of overlap in opinion leadership and interest for selected categories of purchasing activity

    Patterns of overlap in opinion leadership and interest for selected categories of purchasing activity by Montgomery, David Bruce., Silk, Alvin J.

    Published 2009
    “…Cambridge, M.I.T…”
    Get full text
    Working Paper
  12. 12
    Personal selling decisions

    Personal selling decisions by Montgomery, David Bruce., Urban, Glen L.

    Published 2009
    “…[Cambridge, M.I.T.]…”
    Get full text
    Working Paper
  13. 13
    Stochastic consumer models: some empirical results

    Stochastic consumer models: some empirical results by Montgomery, David Bruce.

    Published 2009
    “…[Cambridge, M.I.T…”
    Get full text
    Working Paper
  14. 14
    Consumer response to a legitimated brand appeal, a preliminary report

    Consumer response to a legitimated brand appeal, a preliminary report by Montgomery, David Bruce., Armstrong, Jon Scott

    Published 2009
    “…[Cambridge, Mass., M.I.T.]…”
    Get full text
    Working Paper
  15. 15
    A continuous limit for the "contagious" binomial distribution

    A continuous limit for the "contagious" binomial distribution by Montgomery, David Bruce.

    Published 2009
    “…[Cambridge, Mass., M.I.T.]…”
    Get full text
    Working Paper
  16. 16
    Estimating the dynamic effects of marketing communications expenditures

    Estimating the dynamic effects of marketing communications expenditures by Montgomery, David Bruce., Silk, Alvin J.

    Published 2009
    “…[Cambridge, Mass., M.I.T.]…”
    Get full text
    Working Paper
  17. 17
    Introduction to management science and marketing,

    Introduction to management science and marketing, by Montgomery, David Bruce., Urban, Glen L.

    Published 2009
    “…[Cambridge, Mass., M.I.T.]…”
    Get full text
    Working Paper
  18. 18
    On the limiting form of the "contagious" binomial distribution and its application in stochastic models of choice behavior.

    On the limiting form of the "contagious" binomial distribution and its application in stochastic models of choice behavior. by Montgomery, David Bruce.

    Published 2009
    “…[Cambridge, Mass., M.I.T.]…”
    Get full text
    Working Paper
  19. 19
    A probability diffusion model of dynamic market behavior.

    A probability diffusion model of dynamic market behavior. by Montgomery, David Bruce.

    Published 2009
    “…[Cambridge, Mass., M.I.T.]…”
    Get full text
    Working Paper

Search Tools: