The role of counterfeit consumption on consumers’ psychological needs satisfaction by Rosely, Nurhidayah, Raja Yusof, Raja Nerina, Hashim, Haslinda

“…Consumer demand has been a leading cause for the mushrooming counterfeit markets, and thus these dark markets pose the greatest challenge for luxury brand manufacturers in preventing consumers from participating in counterfeiting activities. …”

Discovering meaning behind consumer involvement in Counterfeit consumption behaviour by Rosely, Nurhidayah, Raja Yusof, Raja Nerina, Hashim, Haslinda, Adzharuddin, Nor Azura

“…The rising demand on counterfeit goods has led to a new phenomenon in consumer behavior. …”
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“It is too precious to be wasted!” Counterfeit branded fashion goods for everyday consumption by Rosely, Nurhidayah, Raja Yusof, Raja Nerina, Hashim, Haslinda

“…Due to the plethora of counterfeit goods in the physical and virtual marketplace, the plummeting demand for genuine fashion goods led to social and economic problems in the fashion goods industry. …”
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“The pursuit of happiness”: pleasure and leisure through counterfeit branded fashion goods consumption by Rosely, Nurhidayah, Raja Yusof, Raja Nerina, Hashim, Haslinda, Adzharuddin, Nor Azura

“…The rising demand for counterfeit goods has led to a new phenomenon in consumer behaviour. …”
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Explicating meanings of counterfeit branded fashion goods consumption through phenomenological lens among young adult consumers by Rosely, Nurhidayah

Subjects: “…Product counterfeiting…”
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