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Marketing strategy for computer services in Melaka area / Afzan Kuangit@Abdullah
Published 2002“…This research is carried out to find out the most appropriate marketing strategy for computer services in Melaka areas. …”
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2
The impact of niche marketing strategies on marketing performance / Muhd Naim Razali
Published 2008“…As to solve their problem researcher suggest implementing niche marketing strategies to improve their marketing performance. …”
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3
The effectiveness of marketing strategies on sales of Agromas FAMA consumer products in Melaka / Norfairus Tarudin
Published 2006“…The research is carried out to find out the effectiveness of marketing strategies on sales of Agromas FAMA consumer products in Melaka. …”
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4
Consumer acceptance of RISDA rural industrial products . An analysis of RISDA's marketing strategy / Zamira Maarof
Published 2008“…The purpose of this research is to measure the consumer acceptance of RISDA rural industrial product, an analysis of RISDA's marketing strategy. The dependent variable is consumer acceptance and independents variables are product development, promotion strategies and market development. …”
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5
The effectiveness of marketing strategy in Bank Rakyat at Jalan Hang Tuah, Melaka / Lilisari Abdul Rahim
Published 2008“…This study is based on the research of "The Effectiveness of Marketing Strategy in Bank Rakyat at Jalan Hang Tuah, Melaka". …”
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6
The marketing strategies of making Kinabalu Park as a tourism heritage / Doris Day Stephen Nyamok
Published 2000“…These factors determines the marketing strategies of making Kinabalu Park as a tourism heritage with areas on marketing opportunities, developing marketing policies, strategies and programs. …”
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The impact of relationship marketing strategy on customer loyalty at Taming Sari Tower, Malacca / Nurhafizah Shahru Alzaman
Published 2017“…This research title is “The Impact of Relationship Marketing Strategy on Customer Loyalty at Taming Sari Tower, Malacca”. …”
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8
Bank Rakyat: the public perceptions on its financial products and marketing strategies / Reeni Zuraini Abdul Ghani
Published 2010“…It is hoped that the findings of the study will highlight the knowledgeable of public about financial products and the level of marketing strategies provided by Bank Rakyat. This research also included some recommendations that related to the study which is can change public perception about financial products and make marketing strategies more effective. …”
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9
4P’s marketing strategy affecting customer’s purchase intentions towards Maxis / Siti Zaharah Salleh
Published 2009“…The weakness link in the 4P’s marketing strategy would be the promotional activities and the places where customer can reached their product are not aggressively and accurately performed in order to create customer awareness and enhance customer’s satisfaction. …”
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10
Marketing strategy of Japan Airlines between Kuala Lumpur and Kansai sector / Shaidatul Nuraheem Abdul Rashid
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11
A report on Petang Island Resort ‘the effectiveness of marketing strategies’ / Ghani Omar, Syahrul Hezrin Mahmud and Najdah Abd Aziz
Published 2007“…The researchers had suggested appropriate marketing strategies that PIR should adopt for its improvement. …”
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12
Marketing strategy of Al-Awfar product : case study of Bank Islam UiTM branch / Nur Faizliyana Ebbie Izman
Published 2019“…The focus will be mainly on the marketing strategy of Al-Awfar product in this bank. Thus, it’s revealing the proper ethics that should be implemented in any marketing of Islamic banking products. …”
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A case study: the effectiveness of 5P’s elements in marketing mix towards successful of company marketing strategy / Yuhanis Abd Raman
Published 2009“…The topic of the case study is “The Effectiveness of 5 P’s elements in Marketing Mix towards successful of company marketing strategy”. As we know, these marketing mix elements are the four key decision areas that marketer’s must manage in order to facilitate the exchange or transfer of goods, services, or ideas so that they may satisfy customer needs better than the competition. …”
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15
7P’s marketing strategy affecting customer purchase intention towards a house in Arataz Equity Sdn.Bhd / Nik Dalila Nik Aziz
Published 2009“…Due to this, an organization especially ARATAZ EQUITY SDN.BHD must really understand what is exactly 7P’s marketing strategy affecting customer purchase intention towards a house in ARATAZ EQUITY SDN.BHD. …”
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7P's marketing strategy affecting customer's purchase intentions towards Global Market Operation of Deutsche Bank, Kuala Lumpur / Mohd Khairi Mohd Hanafiah
Published 2008“…The weakest link in the 7P's marketing strategy would be the promotional activities and process of banking transaction that are not aggressively and accurately performed in order to create customer awareness and enhance customer's satisfactions. …”
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18
The level of awareness on ASB2 unit trust among Generation Y / Sakinah Ishak and Norliana Juhari
Published 2014“…Thus, marketing strategy such as advertising, promotion, or events should be implemented in order to improve the level of awareness among Generation Y. …”
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19
A case study to increase sales of Padu*Mobile: the product of HeiTech Padu Berhad / Nor Atiqah Abdul Razak
Published 2010“…The relationship between marketing strategy and performance has been well documented. …”
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20
An exploratory study on marketing practices of small firms in Malacca / Runaiza Tumin
Published 2002“…Marketing practices here means focusing on pricing strategy, promotional strategy, channel distribution strategy, and niche marketing strategy. When we look into the scope of small businesses, the clear understanding on it assists the marketers to exploit the strengths and overcome the weaknesses, thus greatly strengthening the marketing strategy. …”
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