MACROWIJINOMICS : Rebooting Business and the World / by Tapscott, Don, 1947- author, Williams, Anthony D., 1974- author

“…From wikinomics to macrowikinomics: -- Rebooting the world -- Five principles for the age of networked intelligence -- II Rethinking the fundamentals: -- Opening up the financial services industry -- Bootstrapping innovation and wealth creation -- III Reindustrializing the planet: -- Reversing the tide of disruptive climate change: a new global power emerges -- Wikinomics meets the green energy economy -- The transportation revolution: moving around in the twenty-first century -- IV Learning, discovery, and well-being: -- Rethinking the university: collaborative learning -- Science 2.0: igniting knowledge creation in a networked world -- Collaborative health care -- V Turning the media inside out: -- The demise of the newspaper and the rise of the new news -- Inside the future of music: prosumers take center stage -- The future of television and film: just another cool internet application? -- VI Rebooting the public square: -- Creating public value: government as a platform for social achievement -- The rise of the citizen regulator -- Solving global problems: beyond the nation-state -- Fighting for justice: user-generated freedom from Tehran to Rangoon to Beijing -- VII Conclusion: -- Ground rules for reinvention: making wikinomics happen in your organization -- Leadership for a changing world.…”

A system analysis of converting non-recyclable plastic waste into value-added products in a paper industry cluster by Desam, Padmabhushana R

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Design, User Experience, and Usability : UX Research and Design : 10th International Conference, DUXU 2021, Held as Part of the 23rd HCI International Conference, HCII 2021, Virtua... by DUXU (Conference) (10th : 2021 : Online), organiser 643242, Soares, Marcelo Marcio, editor 514932, Rosenzweig, Elizabeth, editor 643243, Marcus, Aaron, 1943-, editor 643244, International Conference on Human-Computer Interaction (23rd : 2021 : Online) issuing body 642922

Effective SEO and Content Marketing : The Ultimate Guide for Maximizing Free Web Traffic / by Papagiannis, Nicholas, author 633242

“…-General education on SEO and organic content marking -Understanding which search engines to focus on -How SEO and content can solve business problems -Building a new brand through SEO and content -Identifying who your true competitors are -Which Analytics reports you should be regularly monitoring -How to establish research channels that can inform your business initiatives -Building personas and audience purchase journeys -Prioritizing locations, demographics and countries -What needs to be in place to maximize free traffic levels to your brands assets -Understanding all the key tasks and attributes for an effective content program -Data-Driven Content: Detailed instruction on how to use data to inform content responses, ideas and asset types -Understanding different content asset types from standard items like articles to highly advanced assets like films, podcasts, white papers and other assets -Calculating ROI for SEO and Content initiatives -Small business marketing via content and SEO and having the right small business mindset for success -Website and content design considerations (accessibility, principles of marketing) -Optimizing for the future and looking at other search venues -Amazon Optimization -YouTube Optimization -App Store Optimization (ASO) -Podcast Optimization -Optimizing Blogs and other off-site content -Prepping and optimizing for the newest technologies, including voice search, artificial intelligence, and content discovery vehicles -How to build an optimization path and programs that drive results and manage risks In addition to learning the most effective processes to structure your SEO, you will have access to bonus materials that accompany this book which will include worksheets, checklists, creative brief examples, quizzes, and best interview questions when hiring an SEO specialist. …”