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241
The effect of consuming experience on consumer-based brand equity (CBBE): A case study of famous smartphone brand clients in the city of Zanjan
Published 2020-02-01“…کاوشهای مدیریت بازرگانی…”
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242
The effectiveness of virtual reality-based advertising in creating a customer empathy map using the video hermeneutic method: A case study of Ramak Company
Published 2022-11-01“…کاوشهای مدیریت بازرگانی…”
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243
Entrepreneurship Impact on Market Orientation to Improve the Performance of Auto Parts Manufacturers
Published 2017-12-01“…کاوشهای مدیریت بازرگانی…”
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244
Impact of Emotional Intelligence and Resilience on Salespersons’ Propensity to Leave
Published 2017-05-01“…کاوشهای مدیریت بازرگانی…”
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245
Analysis of the Impact of Viral Marketing in Social Networks on the Purchase Intention of Consumers: A Case Study of Telegram Social Network
Published 2017-12-01“…کاوشهای مدیریت بازرگانی…”
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246
Dimensions of Quality, Life Insured’s Attitudinal and Behavioral Loyalty
Published 2015-12-01“…کاوشهای مدیریت بازرگانی…”
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247
Pathology of ethical marketing in the field of children’s non- textbooks and introduction of a model for it
Published 2022-01-01“…کاوشهای مدیریت بازرگانی…”
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248
The impact of marketing capabilities on SME’s export performance through the mediating effect of competitive advantage
Published 2022-07-01“…کاوشهای مدیریت بازرگانی…”
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249
A CRM process maturity model emphasizing the supply chain capabilities: A case study of the organic agricultural products supply chain
Published 2020-02-01“…کاوشهای مدیریت بازرگانی…”
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250
Factors Affecting Cognitive Dissonance after Purchase and Intent for Repurchase
Published 2019-01-01“…کاوشهای مدیریت بازرگانی…”
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251
The optimal network design for knowledge sharing in a supply chain for horizontal integration
Published 2020-02-01“…کاوشهای مدیریت بازرگانی…”
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252
The Effect of Competitive Strategies on Market Orientation and New Product Development in Commercial Banks of Iran
Published 2015-12-01“…کاوشهای مدیریت بازرگانی…”
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253
The effects of perceived price fairness, satisfaction and perceived transaction dissimilarity on customers' behavioral tendencies with regard to the mediating role of trust and the...
Published 2022-11-01“…کاوشهای مدیریت بازرگانی…”
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254
Achievement of loyalty in the online environment through brand acceptability: A case study of the customers of Tejarat Bank
Published 2020-02-01“…کاوشهای مدیریت بازرگانی…”
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255
The relationship between brand loyalty and advertising Electronic Word of Mouth Marketing on Social Networks
Published 2014-12-01“…کاوشهای مدیریت بازرگانی…”
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256
Explain and analyze the advertising strategy in reconstructing the mental image of tourists
Published 2022-07-01“…کاوشهای مدیریت بازرگانی…”
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257
The Impact of Relationship Quality on Customer’s Economic Behavior in the Sport Clubs of Arak
Published 2021-08-01“…کاوشهای مدیریت بازرگانی…”
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