Chief Marketing Officers: level of responsibility in their functions by Frank Lozada-Contreras

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Comparing online and mail survey methods in a sample of chief marketing officers by Dmitri G. Markovitch

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O que resta de marketing para o Chief Marketing Officer? by MEL GIRÃO, ERIK FERNANDES

Subjects: “…Chief Marketing Officer…”
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Ouverture de 'Design Management, Product Engineering and Global Competition' by Silvio M. Brondoni, Marco Pironti

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AVA Biochem: commercialising renewable platform chemical 5-HMF by Kläusli Thomas

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Innovation and Leadership by Adam J. Bock, Andreas B. Eisengerich, Dmitry Sharapov, Gerard George

“…Prior studies, however, report conflicting effects of chief marketing officer (CMO) leadership on how well the firm exploits innovation. …”
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STRATEGI KOMUNIKASI PEMASARAN DIGITAL SITUS PEMBANDING HARGA TELUNJUK.COM by Nursatyo Nursatyo, Dini Rosliani

“…Data were collected by interviewing key personnels at telunjuk.com i.e., Chief Marketing Officer as the the key informant and Digital Marketing Specialist as informant 1, and Content Specialist as informant 2. …”
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Personnel aspects of marketing activity reengineering at the industrial enterprises by Leonid M. Taraniuk, Denys S. Kobyzskyi, Karina Taraniuk, Violeta Dimitrova

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Estimation of the marketing potential of industrial enterprises in the period of re-engineering of business processes by Leonid M. Taraniuk, Denys S. Kobyzskyi, Mark Thomson

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Smart Helmet / Nur Fatihah Mohd Yatim by Mohd Yatim, Nur Fatihah

“…Our management team include Chief Executive Officer, Chief Financial Officer, Chief Operating Officer, Chief Marketing Officer and Administration. They have different primary duties and responsibility. …”
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HOW TO LEAD A VALUES-BASED PROFESSIONAL SERVICES FIRM : 3 Keys to Unlock Purpose and Profit / by Scales, Don author 632944, Biderman-Gross, Fran author 632945

Loyalty Program Liabilities and Point Values by Chun, So Yeon, Iancu, Dan A., Trichakis, Nikolaos

“…Managers (from chief financial officers to chief marketing officers) struggle with the problem of adjusting the points’ value in view of these liabilities. …”
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Loyalty Program Liabilities and Point Values by Chun, So Yeon, Iancu, Dan A., Trichakis, Nikolaos

“…Managers (from chief financial officers to chief marketing officers) struggle with the problem of adjusting the points’ value in view of these liabilities. …”
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