EVALUATION OF CUSTOMERS’ PROFITABILITY IN THE ACCOUNTING PRACTICE OF TUZLA CANTON COMPANIES by Selma Novalija Islambegović, Amra Gadžo

“…The origin of modern trends in creation and maintenance of comparative advantages of the company lies in adoption of the “Customer Relationship Management” (CRM) business philosophy. The research results indicate insufficient knowledge of the management about the key “drivers” of success in achieving comparative advantages and point to inadequate organization of the accounting function which is not able to support a modern approach to business performance management.…”
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The impact of Enterprise Resource Planning (ERP) on business process outcomes in tourism companies by Igor Milojević, Dragana Rejman Petrović

“…Such systems help companies improve their business, allowing them to create a single database for the realization of various business processes among different areas, such as production, finance, supply chain management, human resources, customer relationship management. Accordingly, the aim of this study is to test the relationship between the use of ERP and business process outcomes in tourism companies. …”
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Peningkatan Kualitas Pelayanan Melalui CRM dengan Metode RAD by Ahmad Fauzi, Eko Harli

“…Persaingan usaha tidak hanya berlaku pada bagaimana cara memperoleh pelanggan sebanyak mungkin, namun sekarang ini persaingan usaha juga berupa bagaimana mempertahankan pelanggan dan memberikan kepuasan terhadap pelanggan sehingga pelanggan merasa dilayani sebagai raja. Customer Relationship Management merupakan salah satu cara dalam menjaga dan meningkatkan kualitas pelayanan kepada pelanggan, kesulitan-kesulitan dalam memahami dan menganalisis kebutuhan pelanggan dapat dilakukan dengan membangun CRM yang baik. …”
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How to really quantify the economic value of customer information in corporate databases by Carlos Lamela-Orcasitas, Jesús García-Madariaga

“…The proposed new customer relationship management (CRM) information value model (VICRM) offers significantly different results from other traditional models. …”
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Extension features for Magento by Liang, Xiuhui.

“…Four crucial features, Social network, Security, Analytics and Customer Relationship Management (CRM) were analyzed and later found absent or inadequate in Magento. …”
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Logistics and supply chain management: the importance of integration for business processes / Izwan Azmi … [et al.] by Azmi, Izwan, Abdul Hamid, Norlida, Md Hussin, Md Nasarudin, Ibtishamiah, Nik

“…Strategic business processes like Customer Relationship Management (CRM), Supplier Relationship Management (SRM), Customer Service Management (CSM) and Demand Management are not directly linked to logistics or SCM. …”
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Linking CRM strategy, customer performance measures and performance in the hotel industry by Abu Kasim, Nor Aziah, Minai, Badriyah

“…Customer relationship management (CRM) has been increasingly adopted because of its benefits of greater customer satisfaction and loyalty, which in turn, leads to enhanced financial and competitive performance. …”
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Customer Experience Management: Topology, Antecedents, And Outcome by Abhari, Kaveh

“…Accordingly, CEM topology was operationalized as an organizational competency to manage experiential values co-creation (emotional, sensorial, behavioral, intellectual, relational, and interactional values). Customer relationship management, employee experience management, innovation management, and experiential marketing were identified as the key antecedents and marketing performance as the main outcome. …”
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A CRM adoption model for Malaysian telecommunication and financial companies by Chavoshi, Maryam, Sim, Alex Tze Hiang, Jee, Mei Hee

“…Customer Relationship Management (CRM) plays an important role in managing organization functions and processes in order to create a long-term relationship among customers and stockholders. …”
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A CRM adoption model for Malaysian telecommunication and financial companies by Chavoshi, Maryam

“…Being one of the most famous business management applications, Customer Relationship Management (CRM) plays an important role in creating beneficial and long-term relationships among customers and stockholders. …”
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A study on the CRM customer benefits towards customer satisfaction by Mohammadhossein, Nastaran

“…The main purpose of this study is to investigate the efficacy of customer relationship management (CRM) benefits for customers in relation to customer satisfaction. …”
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Integration model of fuzzy c means clustering algorithm and topsis method for customer lifetime value assessment by Azadnia, Amir Hossein, Mat Saman, Muhamad Zameri, Kuan, Yew Wong, Hemdi, Abdul Rahman

“…Nowadays, companies should establish a long-term relationship with their customers throughout customer relationship management (CRM). In order to be a winner in the market competition, marketing managers want to maximize customer lifetime value (CLV) and customer equity. …”

Conceptual model of customer behavioral intentions: moderating effects of switching barriers and social ties by Mat Dawi, Norazryana, Jusoh, Ahmad, Md. Nor, Khalil

“…More importantly, based on the obtained results, service provider can enhance performance by improving the current strategies on customer relationship management.…”

The critical success factors of e-CRM implementation to small and medium enterprises by Ali, Zaman, Ishaya, Ishaku, Hassan, Haslinda

“…Business entities around the globe are clamouring to catch up with the recent trend of the business world using information technology (IT) applications, such as Customer Relationship Management (CRM).For any business to reap the rewards of CRM initiatives, it has to have a proper plan for its implementation.However, these business entities have little knowledge regarding the critical success factors of CRM implementation and its impact to their organizations.This study, therefore, proposes the critical success factors of e-CRM implementation to the small and medium enterprises (SMEs).The success factors include operational and strategic benefits, top management support, technological readiness, and knowledge management capabilities.This study uses organization as unit of analysis with SMEs as the target population.Data will be gathered by using a cross-sectional survey approach.…”
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IDENTIFICACIÓN DE LOS ATRIBUTOS CONTEMPLADOS POR LOS CLIENTES EN UNA ESTRATEGIA CRM UTILIZANDO EL MODELO DE EFECTOS OLVIDADOS by ANNA GIL LAFUENTE, CAROLINA LUIS BASSA

“…Keywords: customer relationship management, CRM, forgotten effects model, incidence relations, relational marketing, service quality attributes.…”
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Micro Enterprise Retailer Salespeople’s Self-Evaluations of Sales Performance: A study of two countries, one from Central America and one from Western Africa by John Spillan, Ali Kara, King Domfeh

“…With no formal training and education in salesmanship, they practice the modern version of the customer relationship management to achieve success. However, empirical studies regarding the salesperson’s performance in such environments in developing countries are scarce. …”
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Adoption of Digital Business Solutions: Designing and Monitoring Critical Success Factors by Rositsa Doneva, Silvia Gaftandzhieva

“…Currently, aiming to validate the presented framework, it will be applied for the adoption of a customer relationship management (CRM) digitalization solution, based on a cooperation agreement with a national company from the internet and TV service delivery industry. …”
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HOW A SUPPLY CHAIN PROCESS MATTERS IN FIRMS’ PERFORMANCE-AN EMPIRICAL EVIDENCE OF PAKISTAN by Muhammad Ziaullah, Yi Feng, Shumaila Naz Akhter

“…In recent years, supply chain processes (i.e. demand management, customer relationship management, and new product development) have gained a great importance from academicians and practitioners. …”
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IMPLEMENTATION OF E-CRM IN MACEDONIAN COMPANIES by MARGARITA JANESKA, DEJAN ZDRAVESKI, SUZANA TALESKA, LIDIJA VRSKOSKA

“…Customer Relationship Management (CRM) in the digital economy is a challenge for companies that operate in the new electronic environment. …”
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What Drives the Usage of Management Tools Supporting Industry 4.0 in Organizations? by Zlatko Nedelko

“…The results revealed that, among personal drivers, a higher level of education leads to significantly higher usage of six sigma, rapid prototyping, outsourcing, customer relationship management, knowledge management, core competencies, and strategic planning. …”
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