Trust of information on social media : an elaboration likelihood model by Pee, Loo Geok

“…Based on the elaboration likelihood model, a research model elucidating the effects of information quality, source credibility, and majority influence on users’ trust of information on social media is proposed. …”
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Examining the elaboration likelihood model in the purchase of sports products by Hui, Joyce Ka Yan

“…The study is aimed to investigate the Elaboration Likelihood Model in the purchase of sports products- in specific, Tennis Shoes. …”
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Menyoal Elaboration Likelihood Model (ELM) dan Teori Retorika by Yudi Perbawaningsih

“…Abstract: Persuasion is a communication process to establish or change attitudes, which can be understood through theory of Rhetoric and theory of Elaboration Likelihood Model (ELM). This study elaborates these theories in a Public Lecture series which to persuade the students in choosing their concentration of study. …”
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How leaders are persuaded: An elaboration likelihood model of voice endorsement. by Xiaobo Li, Ting Wu, Jianhong Ma

“…Building on the social persuasion theory of the elaboration likelihood model, we systematically examine the sender and receiver determinants of voice endorsement and how the interplay of those determinants affects voice endorsement. …”
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Research on Social Media Advertising Persuasion Based on the Elaboration Likelihood Model by Pan Piao, Zhang Hao

“…Based on the elaboration likelihood model, this research investigates the in-fluence of central cues (advertising informativeness and advertising persuasiveness) and peripheral cues (social climate) on consumers’ advertising involvement and attitude towards advertising in social media. …”
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Considering the Elaboration Likelihood Model for simulating hate and counter speech on Facebook by Carla Schieb, Mike Preuss

“…To facilitate estimating the efficiency of counter speech in freely accessible blackboard communication as employed by Facebook, we extend an existing simulation model by integrating Elaboration Likelihood Model (ELM) mechanisms. We model four different user groups (core, clowns, followers and counter speakers), each with a specific set of properties, namely need for cognition and involvement as ELM personal characteristics, and opinion, volatility and activity as borrowed from opinion formation models. …”
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ANALISIS ELABORATION LIKELIHOOD MODEL DALAM PEMBENTUKAN PERSONAL BRANDING DI TWITTER by Tuti Widiastuti Widiastuti

Subjects: “…elaboration likelihood model, personal branding, twitter…”
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Analysis of shared parking demander’ choice behavior based on elaboration likelihood model by Xiaowei Hu, Jiashuo Bao, Tao Ma

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Predicting review helpfulness in the omnichannel retailing context: An elaboration likelihood model perspective by Zhebin Zhang, Haiyin Jiang, Chuanmei Zhou, Jingyi Zheng, Shuiqing Yang

“…Drawing on the Elaboration Likelihood Model, the present study attempts to examine the impacts of review label volume, review content length, and review label-content relevance on review helpfulness in the omnichannel retailing context. …”
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Patient's behavior of selection physician in online health communities: Based on an Elaboration likelihood model by Min Qin, Min Qin, Wei Zhu, Wei Zhu, Changmeng You, Shuqin Li, Shuqin Li, Shanshan Qiu, Shanshan Qiu

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Effects of rhetorical devices on audience responses with online videos: An augmented elaboration likelihood model. by Guangchao Charles Feng, Yiwen Luo, Zhenwei Yu, Jinlang Wen

“…The present study aims to examine the effects of rhetorical devices on audience responses by introducing a new theoretical framework, the augmented elaboration likelihood model (A-ELM), which integrates elements of the Elaboration Likelihood Model and narrative theory. …”
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Elaboration likelihood model perspective on millenial live streaming buyers' impulsive buying tendency by Luo, Xi

“…Firstly, underpinned by the Elaboration Likelihood Model (ELM), the central route is related to customers’ cognitive processing of information conveyed by streamers, while the peripheral route is related to customers’ emotional processing of cues signalled by co- viewers. …”
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Clearcut Persuasion? Audience Cognition of Mediated Environmental Advertising through the Lens of the Elaboration Likelihood Model by Derek Moscato

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Reviewing the determinants to green purchase: application of the elaboration likelihood model, heuristic-systematic model and nudge by Koh, Wenny Jia-Hui, Oei, Eugenia Tian-Ying, Gan, Xiu Yi

“…In identifying the determinants to attitude towards green consumption, the paper will review classical attitude change models - Elaboration Likelihood Model (ELM) and the Heuristic-Systematic Model (HSM). …”
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The effects of external cues on cross-border e-commerce product sales: An application of the elaboration likelihood model. by Meiyu Fang, Ziling Deng, Junhui Guo

“…Guided by the Elaboration Likelihood Model, this research unveils key determinants affecting consumer purchasing decisions, contributing novel insights to e-commerce literature and methodologies. …”
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How social media influencers persuade audiences in socio-political campaigns : an elaboration likelihood model perspective by Lin, ShengJun, Koh, Andrea Kai Xin, Yap, Lea Ning Yi, Low, Jia Xuan

“…This two-part study uses the Elaboration Likelihood Model (ELM) to understand how influencers persuade other users in socio-political contexts. …”
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Applying the elaboration likelihood model to analyze the effects of depression public service announcements among Malaysian College by Jin, Yu Fan, Hashim, Norliana

“…By utilizing the Elaboration Likelihood Model (ELM), this study examined the consequences of the dual-process method towards stigmatized attitude changes about depression among students at a Malaysian public university. …”

Elaboration Model for Sustainable Development Education in CSR and Community Development Courses by Yani Hendrayani

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Seals, country-of-origin and GDA nutrition labelling : using the elaboration likelihood model to investigate food product perceptions. by Yee, Andrew Zi Han., Ong, Andrew Teck Keong., He, Qing Pei., Sng, Jeremy Rong Hui.

“…Using the Elaboration Likelihood Model as a theoretical framework, Study One (n=127) assessed whether simple FOP nutrition labels would lead consumers to using the peripheral route in the judgement of food products. …”
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Understanding Social Media Information Sharing in Individuals with Depression: Insights from the Elaboration Likelihood Model and Schema Activation Theory by Liu Q, Su F, Mu A, Wu X

“…This study examines the impact of social media interactions on mental health, grounded in the frameworks of the Elaboration Likelihood Model and Schema Activation Theory. It aims to uncover behavioral differences in information sharing between the general population and individuals with depression, while also elucidating the psychological mechanisms underlying these disparities.Methods: A pre-experiment (N=30) and three experiments (Experiment 1a N=200, Experiment 1b N=180, Experiment 2 N=128) were executed online. …”
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