How bloggers and influencers created the pandemic narrative: a new stage representing the (fake) everyday life by Giulia Rossi

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“I Studied Myself All Summer.” Bringing Fashion Home in Covid-19 Times: Alice Pagani as Fashion Icon by Silvia Vacirca

“…In just a few years, her charismatic image has been associated with major luxury brands such as Giorgio Armani. This essay analyzes the Instagram profile of celebrity, influencer and fashion icon Alice Pagani, in order to highlight how she managed to stage her latest incarnation as an "unfiltered" beauty, in the renewed pandemic framework. …”
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Felia Allum, Isabella Clough Marinaro and Rocco Sciarrone (eds.), Italian Mafias Today. Territory, Business and Politics (Cheltenham: E. Elgar, 2019) by Giorgio Baruchello

“…On the other hand, perhaps conditioned by “TV series such as Gomorrah, the US ‘reality’ TV show Mob Wives” (1) or by Francis Ford Coppola’s Godfather movie trilogy, they talk of it as though the mafia were something cool, glamorous, almost enviable: the magic union of Svengali and Giorgio Armani.…”
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Campuzano García, S. (2019). La fórmula del lujo: un modelo para la creación de marcas, productos y servicios. LID Editorial, 320 pp. by Martina Guadalupe Pérez García

“… Giorgio Armani dijo una vez que «la elegancia no consiste en destacar, sino en ser recordado». …”
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Sociocultural Dynamics of Perception of Italian Brands in Russia by R. D. Akinina, A. S. Gonashvili, N. P. Kirsanova

“…Among those familiar with Italian brands, 80 % responded that they know Gucci, Fendi, Valentino, Versace, Moschino, Giorgio Armani, Prada, Roberto Cavalli, Dolce & Gabbana, Lamborghini, Maserati and Ferrari.One of the key findings of the study was the conclusion that brand perception today is not directly related to its country of origin. …”
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