Showing 81 - 99 results of 99 for search '"Hyundai Motor Company"', query time: 0.08s Refine Results
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    Why Localization Is Necessary as a Business Strategy in Emerging Markets: The Case Comparison of Hyundai and Volkswagen by Jungyoun Lee, Jungyeon Kim, Jiwoo Kim, Seungho Choi

    Published 2021-09-01
    “…By comparing Hyundai Motors Company and Volkswagen Auto Group’s different strategical approaches, this research demonstrates that better creation of a local value chain and ecosystem leads to better performance in emerging markets. …”
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    Article
  16. 96

    Why Localization Is Necessary as a Business Strategy in Emerging Markets: The Case Comparison of Hyundai and Volkswagen by Jungyoun Lee, Jungyeon Kim, Jiwoo Kim, Seungho Choi

    Published 2021-08-01
    “…By comparing Hyundai Motors Company and Volkswagen Auto Group’s different strategical approaches, this research demonstrates that better creation of a local value chain and ecosystem leads to better performance in emerging markets. …”
    Get full text
    Article
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