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You who came from Korean dramas : influence of Korean dramas on young Singaporean adult viewers’ perception of desired gender images
Published 2014“…Since the start of the Korean Wave, Korean dramas have been widely consumed and the presence of the Internet has also contributed to the increase in Korean drama viewers in Singapore. …”
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Semantic Field of Stres and Depression on Psychologycal Korean Drama
Published 2021-12-01Subjects: “…semantic field, stress, depression, psychological korean drama genre…”
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Korean media strategies in promoting Korean dramas in Malaysia
Published 2018“…The findings are significant in explaining the global success of Korean dramas. The results will also be able to help the Malaysian government in determining the future Malaysian media working plan.…”
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Culture in Korean drama towards influencing Malaysian audiences
Published 2018“…The purpose of this study is to understand how the Korean culture in Korean drama able to influence Malaysian audiences. This research uses qualitative method to address the research problems. …”
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Korean Drama Scene Transcript Dataset for Emotion Recognition in Conversations
Published 2022-01-01“…We present a conversation dataset based on the Korean television show transcripts to analyze the emotions in presence of scene context. The Korean Drama Scene Transcript dataset for Emotion Recognition (KD-EmoR) is a text-based conversation dataset. …”
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Korean Drama Constructing Multiculturalism among Muslim Women Students
Published 2017-06-01“…Abstract This paper aims to understand the unique relationship between Korean drama and the formation of multicultural identity among Muslim women students. …”
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Emotional branding analysis for the Korean Drama-based tourism locations
Published 2019-12-01“…This research aims to analyse how emotional branding represented through the Korean drama-based tourism site gimmicks. This research used the Emotional Branding theory by Marc Gobe. …”
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Korean dramas as media to increase daily speaking skills in Higher Education
Published 2023-08-01Subjects: “…korean drama…”
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Intercultural Responses To Korean Drama Series On Part Of University Students In Indonesia
Published 2015“…This is shown by the increasing number of Korean dramas being shown on various television stations in Indonesia. …”
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Impact of Korean dramas on Nanyang Technological University Nanyang Business School undergraduates.
Published 2008“…In view of the new phenomenon Korean wave, which successfully used Korea dramas to promote Korea as a tourist destination, Korean dramas were selected as the basis of the study. …”
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Final Year Project (FYP) -
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Destination image : a study of Korean drama's influence on generation Y in Singapore
Published 2012“…This study aims to explore the impact of Korean dramas on perceptions of South Korea as a vacation destination. …”
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Final Year Project (FYP) -
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Increasing Consumption of Korean Dramas during the COVID-19 Pandemic: Cases of Indonesian Viewers
Published 2022-12-01Subjects: “…korean dramas…”
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Effectiveness of product advertisements made through Korean dramas within the young adults of Kota Kinabalu
Published 2022“…The study was done by monitoring their interest in Korean dramas, brand awareness as well their purchasing intentions through an online survey. …”
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Academic Exercise -
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Romanticized Abusive Behavior by Media Narrative Analysis on Portrayal of Intimate Partner Violence Romanticism in Korean Drama
Published 2021-10-01Subjects: Get full text
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Digital Marketing Communication on Azarine Cosmetic Social Media Accounts with Lee Min Ho as Brand Ambassador
Published 2023-03-01Subjects: Get full text
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A study of Korean drama and Indonesian teenager’s perception on images of South Korea as a potential tourist destination
Published 2022-03-01Subjects: “…korean drama, consumer decision making, intention to visit, brand awareness…”
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Ethnic and Racial Other in Contemporary South Korean Dramas / Этнический и расовый Другой в современных южнокорейских драмах
Published 2022-09-01Subjects: Get full text
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Wacana Drama Korea dalam Iklan Sprite Versi “Kenyataan Gak Kayak Drama Korea”
Published 2020-03-01Subjects: Get full text
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Les mondes fictionnels de W : une approche intermédiale des interactions entre réel et virtuel dans un drama coréen fantastique
Published 2023-05-01Subjects: “…Korean drama…”
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Hubungan Antara Tayangan K-Drama di Televisi dengan Perilaku pada Anak Remaja dalam Mengimitasi Korean Fashion
Published 2019-08-01Subjects: Get full text
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