Standardization of network interfaces : a framework for collaborative development and go-to-market strategy by Hardikar, Uday

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A study of consumer preferences against marketing strategies in the food and beverage industry. by Choo, Zhi Hui., Lee, Nian Sia., Ng, Celine.

“…This report is focused on exploring the types of marketing strategy utilised by brands operating across different categories of the F&B industry in Singapore. …”
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THE PROFILE AND MARKETING STRATEGY OF PHIA DEVA COMPANY AS THE SPECIAL GIFT FROM YOGYAKARTA by , WEDHA SEKAR PUSPITA, , Erlin Estiana Yuanti, S.S., M.A.

“…This graduating paper aims to explain about the profile of Phia Deva Company and the marketing strategies used by Phia Deva Company. Furthermore, this graduating paper describes about some marketing strategies which use of Phia Deva Company, such as…”

Pengaruh cause-related marketing strategis dan taktis pada loyalitas merek by , PRASTANIKA, Radhitya, , Sari Winahjoe S., Dra., MBA

The Buzzword ‘New Culture Movement’: Intellectual marketing strategies in China in the 1910s and 1920s by Forster, E

The global news challenge: Market strategies of international broadcasting organizations in developing countries by Geniets, A

Electronic Word-Of-Mouth (eWOM) Behavior in Malaysia: Successful Marketing Strategy by NH Marmaya, Bamini KPD Balakrishnan, ASM Shuaib

“…Practically, the result indicate that electronic word of mouth behaviour via social media and mobile technology can be part of marketing strategy in promotion to influence buyer to increase sales of product of a company. …”
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Marketing strategies for internationalization in China’s higher education: an ally or barrier for sustainable development? by Zhou, Lei, Alam, Gazi Mahabubul, Rasdi, Roziah Mohd

“…The findings revealed that many internationalization marketing strategies may not survive well into the long term, and greater attention should be paid to enhancing the quality of international students and the quality of education they receive, as well as a sustainable higher education system. …”

The influences of religious attributes of halal products on export marketing strategy: preliminary findings by Hassan, Hazlinda, Bojei, Jamil

“…As Islamic values are attached to products, the religious attributes of halal products are expected to play a role in influencing the implementation of the export marketing strategy. Based on face-to-face interviews with the experts from Mufti, HDC and MATRADE office, and also halal food exporters, the qualitative findings have revealed two main dimensions of halal product attributes and seven emerged themes on the export marketing strategies. …”
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Modelling the relationship between green marketing strategies and performance outcomes for business sustainability by Hasan, Zuhairah, Ali, Noor Azman

“…Management implications to re-orient their marketing strategies are discussed.…”
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Employment of relationship marketing strategies for enhancing customer satisfaction in Malaysian private hospitals by Lau, C. C., Ahmad, M. I.

“…This study examined the extent to which relationship marketing strategies are used to improve customer satisfaction and maintain customer loyalty. …”
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Application of rhetoric in the Malay-language scholarly books as a product marketing strategy by Mohd Asri, Nurul Fadzlin, Sha’ri, Sharil Nizam, Kamaruddin, Rohaidah, Hamzah, Zaitul Azma Zainon, Che Rodi, Rozita

“…Rhetoric in the writing of scholarly books published by publishers in public universities and government institutions or the Majlis Penerbitan Ilmiah Malaysia (MAPIM) is a marketing strategy used upon the society, but is not known to the public. …”

Qualitative Inquiry on Marketing Strategies for Promotion of Library Services in University Libraries in Nigeria by Zubair, Muhammad Salihu, Mamat, Wan Ali Wan, Noor, Noor Hasrul Nizan Mohammad

“…It focuses on understanding how the university libraries adopt and implement the marketing strategies to promote their services to current and potential users. …”
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Marketing Strategies for Fabrication Operational Processes: The Case of Press Shop Sdn Bhd by Ho, Chee Poh, Marthadam, Baliah, Razmi, Bustaman Mazuki

“…From perspective of SMEs’ overview, local SMEs’ not really bother about business and marketing strategy.…”
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Marketing Strategies Of Housing Developers To Capture The MM2H Market Segment by Lim, Jing Xin

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Case Study On Sentral College Penang The Marketing Strategy To Capture Market Share by Tan, Peng Hooi

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Property marketing strategy through digital platform of real estate agency in Malaysia by Tan, Jia Ying

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Improvement of marketing strategies to increase sales of SME business at PASA Skudai Trading by Manap, Shelfiah

“…The action research will involve the process of venturing into selection of e-commerce platforms and marketing strategy to increase the sales. By following a qualitative and quantitative research method, the study will investigate the root of internal and external factors that contribute towards decline in company sales before implementing the intervention for the business. …”
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To design an effective e-commerce marketing strategy to increase sales at Thelilycious Enterprise by Mohd. Ariffin, Saiful Norazwan

“…Thus, the primary purposes of this study are to review the interventions of implementation of e-commerce applications towards the marketing strategies, consider the existing literature on the topic, and discuss the impacts and potential limitations of the existing implementation of e-commerce applications. …”
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The influence of digital marketing strategy on a sales performance on a bridal company. by Subramaniam, Rajaletchumi, Mohd. Rizal, Adriana, Theresa, Ho Char Fei, Abdul Salam, Zarina

“…The purpose of this study is to examine the literature on digital marketing strategies and their impact on a bridal fashion company. …”
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