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    How Can Customer Experience on CDJ Be Shaped?: Can Rose Be Tamed? by Sang mi Lee, Sang man Han

    Published 2020-10-01
    Subjects: “…digital marketing strategy…”
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    Article
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    SOCIAL MEDIA MARKETING STRATEGY IN DETERMINING VALUE CO-CREATION AND REPURCHASE INTENTION AMONG ENDEK WOVEN FABRIC CONSUMERS IN DENPASAR CITY by Riyasa I.A.P.W., Dewi N.I.K., Adiningrat G.P., Abdi I N.

    Published 2023-10-01
    “…So, companies need to determine the strategy applied by each endek woven fabric in Denpasar, which is to use a social media marketing strategy. This study aims to test and explain social media marketing strategies towards repurchase intention mediated by value co-creation in endek woven fabric consumers in Denpasar City. …”
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    Article
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    Global marketing strategies : an examination of the Malaysian wooden furniture industry / Jamil Bojei, Mohd. Shahwahid Haji Othman and Yeap Teik Bu by Bojei, Jamil, Othman, Mohd. Shahwahid, Yeap, Teik Bu

    Published 2002
    “…The hypothesis suggests that size of the firm, the firm's experiences in exporting, the decision maker *s attitude, current global marketing strategy and the firms establishment can affect the firm's choice in global marketing strategy. …”
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    Article
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    A case study: the effectiveness of 5P’s elements in marketing mix towards successful of company marketing strategy / Yuhanis Abd Raman by Abd Raman, Yuhanis

    Published 2009
    “…The topic of the case study is “The Effectiveness of 5 P’s elements in Marketing Mix towards successful of company marketing strategy”. As we know, these marketing mix elements are the four key decision areas that marketer’s must manage in order to facilitate the exchange or transfer of goods, services, or ideas so that they may satisfy customer needs better than the competition. …”
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    Student Project
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    Evaluating The Extent Of Applying Internal Marketing Strategies In Private Commercial Banks A Field Study In The Branches Of The Syrian Commercial Banks In The Damascus Governorate by Mounzer Mourhij, Bassel alaa Al-Deen

    Published 2020-03-01
    “…The researchers identified five internal marketing strategies in these banks, which included clarity of role, training and staff empowerment, Stimulus and employee relations.The researchers distributed a questionnaire to a random sample of 120 workers, each containing 35 questions, measuring the five strategies of internal marketing, testing the stability of the scale used on the Cronbach's Alpha coefficient, using t-test for one sample to test hypotheses, The researchers found that there were high levels of internal marketing strategies (clarity of role, Stimulate employees, employee relationships), Where the differences were significant between the average answers for each of the three internal marketing strategies and the average neutrality of the scale used. …”
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    Article
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    The Analysis of Consumers’ Product Knowledge and Marketing Strategies for Organic and Hydroponic Vegetables: A Case Study of “Say, Yours-From Farm to Table Concept” by Wibowo Nabilah Salma, Ubud Sahnaz, Purnamasari Meidiana

    Published 2023-01-01
    “…This study attempts to examine how consumer product knowledge and marketing strategies of organic and hydroponic vegetables influence consumer purchasing intentions. …”
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    Article
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