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TYPOLOGY OF MARKETING STRATEGIES FOR COMPANIES OF FOOD INDUSTRY
Published 2013-12-01Subjects: “…marketing strategy…”
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Development of Digital Marketing Strategy in the Education Industry
Published 2020-07-01“…Marketing strategy planning in this study uses IE matrix approach by combining the SWOT and AHP methods. …”
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Defensive marketing strategy in the prescription analgesic market
Published 2005Get full text
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Developing an online marketing strategy for a SME.
Published 2008Get full text
Final Year Project (FYP) -
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Customer satisfaction and marketing strategy for seafood at the turf
Published 2014Get full text
Final Year Project (FYP) -
167
Marketing strategies of five-star hotels in Singapore
Published 2014“…As the hotel industry is currently in the mature phase of its industry life cycle, it is of much benefit for the hotels to apply the correct marketing strategy in order to carve out a niche in the industry and to compete domestically and internationally. …”
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Final Year Project (FYP) -
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Marketing strategies of banks in the consumer loans market
Published 2015“…The body of the report consists of the marketing strategies of two local banks and a foreign bank. …”
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Final Year Project (FYP) -
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Banks' marketing strategies towards the undergraduate market
Published 2015“…This report presents findings to the following objectives: firstly, to understand the marketing strategies used by banks; secondly, to measure the undergraduates' awareness of these banking services; thirdly, to measure the profit potential of the undergraduate market and finally, to determine the most influential factors that influence the undergraduates when utilising banking services. …”
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MARKETING STRATEGY : RELATIONSHIPS, OFFERINGS, TIMING, & RESOURCE ALLOCATION /
Published 1995“…Offering a current approach to marketing strategy, this text emphasizes relationships, presents relevant material from other fields and establishes analytic frameworks through which to examine strategic options.…”
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