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Factors influencing livelihood strategy choice and food security among youths in Mashonaland East Province, Zimbabwe
Published 2023-04-01“…Thus, the study examines the factors influencing livelihood strategy choice and food security among youths in three districts of Mashonaland East Province, Zimbabwe. A total sample of 200 randomly selected youths was analysed using both descriptive and inferential statistics. …”
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Unpacking Continuous Assessment: Teacher Knowledge and Attitudes in Zimbabwe Rural Secondary Schools
Published 2023-11-01“…Ten teachers and five secondary school heads from Goromonzi District of Mashonaland East Province in Zimbabwe participated in the study. …”
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Examining the influence of social media eWOM on consumers’ purchase intentions of commercialised indigenous fruits (IFs) products in FMCGs retailers
Published 2023-09-01“…It is based on a nomothetic quantitative methodology, where a survey was applied to collect responses from consumers of commercialized indigenous fruits products in selected fast moving consumer goods retailers in Marondera town, in Mashonaland East province of Zimbabwe. The structural equation modelling validated results confirm that quality, source credibility, usefulness of information and information adoption have influence on social media electronic word-of-mouth on consumers’ purchase intentions of commercialised indigenous fruits products in fast moving consumer goods retailers. …”
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Emotions' influence on customers’ e-banking satisfaction evaluation in e-service failure and e-service recovery circumstances
Published 2022-01-01“…Research limitations/implications: Research was conducted in Marondera, an agro-based emerging town geographically located in Mashonaland East province of Zimbabwe. The generalisation of the study findings in Zimbabwe may be enhanced by extending the study to other cities. …”
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