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Post No Bill: The Transience of New York City Street Style
Published 2018-06-01“…The sidewalks outside New York Fashion Week are lined with makeshift plywood walls. …”
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The Role of Tourism Destinations within the Online Presence of Fashion Weeks
Published 2018-12-01“…Though there is an emerging research on the connection between tourism destinations and fashion events, very few is known about how online presence of tourism destinations is framed with the help of established fashion events.The purpose of this research is to study four primary destinations holding their respective major fashion weeks accordingly: New York and “New York Fashion Week”, London and “London Fashion Week”, Milan and “Milan Fashion Week”, Paris and “Paris Fashion Week”.This research identifies the role of tourism destinations in the online presence of the four primary “fashion weeks”. …”
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Brand Trust Capacity in Mediating Social Media Marketing Activities and Purchase Intention: A Case of A Local Brand That Go-Global During Pandemic
Published 2023-01-01“…This study uses a quantitative method on 200 respondents through an online questionnaire that is distributed to the Instagram followers of one of the go-global brands that showcase their product in New York Fashion Week in 2021. The results of this study indicate that social media marketing activities and brand trust have a significant effect on purchase intention. …”
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ANALYSIS ON COLORS OF FOLK COSTUME AND THEIR APPLICATION IN CONTEMPORARY TEXTILE DESIGN
Published 2019-05-01“…The colors of each element of folk costumes were extracted in the RGB model and were combined with modern colors presented by Pantone for Spring/Summer 2019 at New York Fashion Week. Two textile designs for each element were made in 3 variants of colors. …”
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