Figurative language in science popularisation:similes as an explanatory strategy in TED talks by Scotto di Carlo, Giuseppina

“…This paper investigates the use of figurative language as one of the main features of TED (Technology, Entertainment, and Design) Talks,a new science popularising genre. Drawing upon Wikberg’s (2008) similes classification,which analyses the patternsas ADJ/ADV as, is like N, is like V-ing N, and V like N,the paper examines the use of similes as an explanatory strategy for knowledge dissemination. …”
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‘Visual Histories’ Science Visualization in Nineteenth-Century Natural History Museums by Stefanie Jovanovic-Kruspel

Subjects: “…architecture. natural history museums, science popularisation, europe, vienna, austria,…”
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Popularyzacja nauki w intemecie by ANNA STARZEC

“…The author makes an attempt to seize certain symptoms of science popularisation on the  Internet shown from the point of view of the institutional and individual subjects. …”
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Popularizing science – Analyzing the presenter’s multimodal orchestration in a TED Talk by Jingxin Jiang, Fei Victor Lim

“…Our study explores how science ideas are disseminated in one of the most widespread digitally mediated genres of science popularisation, the TED talks. We adopt a multimodal discourse analysis approach to explore how the presenter orchestrates her speech, visuals on slides, and hand gestures to achieve the communicative purposes of the TED talk. …”
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A multimodal analysis of humour as an engagement strategy in YouTube research dissemination videos by Edgar Bernad-Mechó, Carolina Girón-García

“… Science popularisation has received widespread interest in the last decade. …”
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The role of the individual in the organisation of communication ‘museum–visitor’ (in memory of Vira Franchuk) by Mariia Reshetnyk, Volodymyr Grytsenko, Dmytro Starokadomsky

“…The high standard for material selection and qualitative visualization of scientific knowledge laid down by the team of geologists under the leadership of Franchuk, until this operate on a worthy level for the benefit of enlightenment and science popularisation. …”
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