Showing 1 - 3 results of 3 for search '"The Very Hungry Caterpillar"', query time: 0.11s Refine Results
  1. 1

    A Case Study of “The Very Hungry Caterpillar” Evolving from Picture Book into Brand: by Kaori Kato

    Published 2021-09-01
    “…This paper is a case study of how the popular picture book “The Very Hungry Caterpillar” by Eric Carle, which has an outstanding track record of a cumulative circulation of 8 million copies, has expanded its market as a brand, with examination of the factors associated with the brand growth. …”
    Get full text
    Article
  2. 2
  3. 3