Factors influencing the effectiveness of celebrity endorsement advertisement / by Lim, Teck Thye, 1989-, author, Abu Bakar Abdul Hamid, supervisor, Fakulti Pengurusan dan Pembangunan Sumber Manusia

Subjects: “…Advertising…”

Celebrity advertising effects among marketing student / by Ahmad Hafizzhuddin Mohd Hanafiah, author, Ahmad Sharifuddin Shamsuddin, Fakulti Pengurusan dan Pembangunan Sumber Manusia

Subjects: “…Advertising…”

Encyclopaedia of tools and techniques of marketing research & advertising / by Baker, Stephen., editor

Subjects:

Visual pollution : advertising, signage and environmental quality / by Portella, Adriana

Advertising and promotion : an integrated marketing communications perspective/ by 390230 Belch, George E., Belch, Michael A.

Subjects: “…Advertising…”

Global marketing and advertising : understanding cultural paradoxes / by Mooij, Marieke K. de, 1943-

Subjects:

Computerized system for resort management and advertising website / by Mohd. Nazri Mazlan, 1991-, Mohamad Shukor Talib, Fakulti Komputeran

Subjects:

Generation Y's responses toward the innovative advertisement / by Jariyah Aris Subadri, 1993- author 639757, Norzaidahwati Zaidin, 1967- 614995, Fakulti Pengurusan 538641

Television advertisement influence on children purchase behaviour / by Nurul Jannatul Syuhada Abdullah, 1996-, author, Adaviah Mas'od, supervisor, Sekolah Perniagaan Antarabangsa Azman Hashim

Subjects:

Television advertisement influence on children purchase behaviour / by Nurul Jannatul Syuhada Abdullah, 1996-, author, Adaviah Mas'od, supervisor, Sekolah Perniagaan Antarabangsa Azman Hashim

Subjects:

Advertising and promotion : AN INTEGRATED MARKETING COMMUNICATIONS PERSPECTIVE / by Belch, George E., author, Belch, Michael A., author

Subjects: “…Advertising…”

Advertising and Promotion : An Integrated Marketing Communications Perspective / by Belch, George E., (George Edward), 1951-, author 460649, Belch, Michael A., author 196297

Subjects: “…Advertising…”

The influences of smartphone advertising on students’ purchase intention/ by Ili Ayuni Sahbudin@Sahabudin, 1998-, author 636439, Ahmad Sharifuddin Shamsuddin, supervisor 216045, Azman Hashim International Business School 622319

Selling the dream : why advertising is good business / by Hood, John M. (John McDonald), 1966-

Subjects: “…Advertising…”

Specificity and current trends in the digital advertising development by A. V. Veretyokhin

Subjects: “…digital advertising…”
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Narrative in Persuasive Communication (by Example of Advertising Discourse) by V. A. Andreyeva

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Advertising Technology and Visual Attraction of Cities Centers by Inaam Albazzaz, Hanan Dhiyaa Hussien

“…And clarify the goal of research in : Definition advertising technology and determine the most important aspects and indicators according the concept of visual attraction of the city centers. …”
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Confucianism in China’s Nationally Oriented Advertising Text by Yu. Wang, E. N. Remchukova

Subjects: “…advertising discourse…”
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The Self-Regulating Jury in the Field of Interactive Advertising by David López Jim´énez, Eduardo Carlos Dittmar, Jenny Patricia Vargas Portillo

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Customers' Attitude Towards Digital Advertising Communication by Ashok Sonawane Prashant, Dutta Bikram kr, Aggarwal Madhuri, Sharma Suprina, Jhajj Smiti

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